‘7 Minutes’ with Morphisec Senior Director of U.S Channels Paul Laracy

… registered deals, 10 percent on non-registered deals.

CP: Who are your main competitors, and what makes your offering better?

PL: Our main competitors are Cylance, CrowdStrike and Carbon Black. Although each is architecturally unique, they deliver the same outcome to the end user. They are all “detect and respond” solutions and are very good at stopping known attacks; however, they do not have the ability to prevent unknown attacks, which now account for as much as 75 percent of all attacks. Endpoint detention and response (EDR) technology provides deterministic defenses against non-deterministic adversaries. Our partners realize this and see the value in preventing unknown attacks in a simplistic and operationally “light” manner. It’s important to note that Morphisec does not replace traditional AV or EDR, yet works alongside both to create a robust security stack.

CP: How do you think your technology portfolio will change in the next three years?

PL: We will continue to develop our technology with a prevention-centric approach; however, as we rapidly expand our customer list and use our customers as design partners, we have the capability to move in many directions to continually build out valuable features and capabilities.

CP: How do you expect your channel strategy to evolve over that time frame?

PL: We expect a few things. First, we expect to grow the partner ecosystem. Over time this will be inclusive of resellers, solutions providers, integrators and MSSPs. Second, we’ll go to market with other complementary technologies as an extension of the channel, where we can deliver some mutual benefit together to shared customers.

CP: What didn’t we ask that partners should know?

PL: There is nothing like Morphisec in their portfolio of offerings today. Morphisec is the only endpoint security solution that was built from the ground up to protect OS Memory. This is a ubiquitous problem, which coupled with a focused endpoint-security offering, fills a gap to offer incremental revenue without cannibalizing existing projects.