Google Acquires Synergyse to Provide Free Training for Business Users
Google has acquired Synergyse, the creator of a virtual coach inside of the Google Apps interface, to integrate the training offering. The terms of the deal have not been disclosed.
Inadequate training can prevent employees from using the cloud services their employer’s provision. According to Google, organizations that use Synergyse see on average 35 percent higher adoption across Apps products.
Launched in 2013, Synergyse uses voice and text interactive modules that are searchable by topic within Google Apps, according to an announcement on Monday. Google said Synergyse provides “an elegant way to scale [its] training offerings to” customers and their end-users.
Based on Google Cloud Platform, Synergyse rolls out training updates immediately as new features are added. Google will add the product as an “integral part of the Google Apps offering later this year.” Until then existing customers will continue to have access and new customers can download the Chrome extension for free.
Synergyse Training for Google Apps has served more than 4,000,000 people and 3,000 organizations around the world.
“By joining the Google Apps team, we can accelerate our mission because we will be working even closer with the teams that build Google Apps. Advancing our mission at a faster speed is very exciting for the Synergyse team and our customers will directly see the benefits as we move forward,” Synergyse said in a blog post. “We are excited to announce that starting today Synergyse Training for Google Apps will be free, enabling all Google Apps customers to take advantage of our solution.”
Synergyse also provides analytics on training usage to generate reports and measure training progress across the organization. It also allows organizations to host their own private video training content and attach important documentation.
While Google has focused a lot of its efforts in wooing enterprise customers on the security-end of things, training could be a new way to ensure customer satisfaction and continued adoption.
Last year, Google for Work began recommending third-party applications to help customers select secure cloud apps for their organization.