https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
  • Events
    • Back
    • 2023 Call for Speakers
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
  • Events
    • Back
    • 2023 Call for Speakers
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

New/Changing Channel Programs


Telcombrokers Floats Franchise Model

  • Written by Khali
  • July 31, 2006


As agent programs go, there are many variations on the theme, but one company is borrowing a model from the retail industry and creating a franchise option for agents. Telcombrokers, a Santa Ana, Calif.-based agency, has had an informal franchise model for several years with a few agents that otherwise would have been subagents. Now, the company has stepped up its back office and is formally launching the option to the agent community.

Dominic Antonini, president of Telcombrokers, says franchisees can use Telcombrokers name and logo and its office systems, including e-mail addresses and an extension on the companys phone system. This past spring, the company implemented a custom version of the sales automation software from Masterstream Software (also known as Salestream Software Inc.) that allows partitioned views of customer bases and subagents, so that franchisees can leverage the embedded proposal generation, contact-management and order-tracking tools as if they licensed the software themselves.

Unlike typical franchise programs, there are no upfront licensing fees. In fact, agents get a higher commission percentage. The catch? Franchisees must agree to exclusivity.



Dominic Antonini

Antonini likes the franchise model because it ensures customers get the same experience no matter which subagent is representing Telcombrokers. In addition, it helps the agents with key issues, such as overhead and lack of brand identity. The idea is its turnkey, plus the agents have more credibility with a bigger image, he says, noting in addition to its office infrastructure, which is difficult for an independent agent to replicate, Telcombrokers has established customers and letters of reference.

DaVinci Communications Inc. of Newport Beach, Calif., has been a franchisee for Telcombrokers since 2002. The company started in 2000 as an outgrowth of another business leasing telecom hardware and software. DaVinci President Louis Najera says the company became an agent for a number of carriers, but after the telecom bust, establishing and maintaining carrier relationships required navigating through dangerous waters, making Telcombrokers franchise offer attractive.

Working with Telcombrokers, says Najera, allowed DaVinci to focus on its core business of selling. This model allowed us to grow our book of business without having to negotiate pricing and, more importantly, critical terms and conditions with carriers, he says. He adds that leveraging Telcombrokers Web presence, customer list and references has been helpful to building its business.

Today, he says, DaVinci is promoting its own brand and image, and Telcombrokers is supporting that transition. In fact, says Najera, the new Masterstream software uses DaVincis logo when generating quotes. Salestreams ability to track orders from paperwork request to provisioning status to commission tracking is invaluable. It saves time and is a much more efficient process, he adds.

Links
DaVinci Communications Inc. www.davincicomm.com
Masterstream Software www.salestreamsoft.com
Telcombrokers www.telcombrokers.com
Tags: Agents Business Models New/Changing Channel Programs

Most Recent


  • handsahek
    New, Changing Channel Programs: Aryaka, IBM, Google Cloud, RPA Provider
    Channel Futures observed three key trends in its recap of recently enhanced vendor partner programs.
  • Global partners
    Trellix Unveils New Xtend Global Partner Program for XDR
    Xtend is both an expansion and enhancement of what's already been in place for partners.
  • Unveil
    SafeGuard Cyber Unveils New Partner Program for MSSPs
    The partner program is designed to drive profitability and predictability.
  • Cash, U.S. currency
    Skybox Security Hires New CEO, Nabs $50 Million in New Financing
    The new CEO said his appointment marks a new chapter for Skybox Security.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • What's new?
    Partner Program Updates: Dell, Spectrum, Vonage, IBM, NetApp, More
  • New
    Martello Technologies Group Targets MSPs, VARs with New Partner Program
  • Unleash
    Trustifi Unleashes First Partner Program
  • Security Vulnerability
    Older Fortinet Vulnerabilities Lead to Attack on Local Government Office

Upcoming Events

View all

Channel Partners Conference & Expo

May 1, 2023 - May 4, 2023

Channel Partners Europe

June 13, 2023 - June 14, 2023

Channel Futures Leadership Summit

October 30, 2023 - November 2, 2023

Galleries

View all

New, Changing Channel Programs: Aryaka, IBM, Google Cloud, RPA Provider

February 8, 2023

Trellix Unveils New Xtend Global Partner Program for XDR

February 8, 2023

Abundant IoT, Advisors Tackle the eIoT Opportunity

February 6, 2023

Industry Perspectives

View all

The Software Patching Problem – Solved

February 3, 2023

How to Break Through the Growth Ceiling

February 1, 2023

5 Things to Look for in a UC Partner

January 31, 2023

Webinars

View all

Next-Generation MSP Platform: The Building Blocks for Your Business

February 15, 2023

The SMB Opportunity: How to Sell and Service the SMB Market, Capture Customers and Expand Your Business

February 23, 2023

How To Boost Your Business With White-Label UCaaS

February 28, 2023

White Papers

View all

6 UCaaS Reseller Challenges and How Real World Businesses Solved Them

February 1, 2023

Frost Radar: North American UCaaS Market, 2022

February 1, 2023

The Complete Guide to White-Label UCaaS for Reseller Success

February 1, 2023

Channel Futures TV

View all

Coffee with Craig and James Episode 117: Cato Networks, Video Killed the Podcast Stars

Retired Astronaut Capt. Scott Kelly Previews His CP Expo Keynote

December 21, 2022

Fusion Connect Eyes Future with Intrado UC, Managed Network Customers

September 23, 2022

RingCentral Focused on Hybrid Work, Microsoft Teams, Other Integrations

September 23, 2022

Twitter

ChannelFutures

.@SafeGuard_Cyber rolls out new partner program for #MSSPs. dlvr.it/Sj7nP3 https://t.co/WAM8yY3li5

February 8, 2023
ChannelFutures

To share a strong brand story about your place in the channel, first you need to find your unique and differentiate… twitter.com/i/web/status/1…

February 8, 2023
ChannelFutures

.@Trellix launches new Xtend Global Channel Partner Program. #XDR dlvr.it/Sj7blb https://t.co/rEqajhFB7k

February 8, 2023
ChannelFutures

In the face of growing economic uncertainty, Channel Futures is taking an in-depth look at salaries & satisfaction… twitter.com/i/web/status/1…

February 8, 2023
ChannelFutures

At @DTEN_Global, the new partner program empowers global partners to increase expertise about the company's hardwar… twitter.com/i/web/status/1…

February 8, 2023
ChannelFutures

[email protected] Security names new CEO, closes $50 million in new funding. #SaaS dlvr.it/Sj79zD https://t.co/fwUmGYGboO

February 8, 2023
ChannelFutures

.@npdgroup forecasts B2B budgets will be lower in 2023, resulting in a 2% revenue decline year over year.… twitter.com/i/web/status/1…

February 8, 2023
ChannelFutures

#Microsoft embeds #ChatGPT into @bing promising to upend search. @msPartner dlvr.it/Sj59Xy https://t.co/1w4Fp0j9fP

February 8, 2023

MSP 501

The industry's largest and most comprehensive partner awards program.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2023 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X