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Buffy Naylor

Buffy Naylor is managing editor of Channel Futures & Channel Partners. Prior to joining Informa (then VIRGO) in 2008, she was an award-winning copywriter and editor, then senior manager of corporate communications for an international leisure travel corporation and, before that, in charge of creative development and copywriting for a boutique marketing and public relations agency.

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Attackers See MSPs as the Key to a Treasure Trove of Data

MSPs need to put cybersecurity plans in place to protect client data they safeguard.

Can’t Get That Click? 5 Simple Strategies for CTAs That Convert [Examples]

You don’t need magic. You need to apply basic principles, test your results and see what works best.

7 Insider Tips to Jump Social Media Hurdles

Social media is a challenging space to make an impact given the growing competition for your audience’s attention.

7 Easy Ways to Super Boost Your Newsletter Open Rate

Targeted and well-researched strategies can help your newsletter grow uncannily fast.

Email Marketing: Too Much of a Good Thing?

Nearly every brand uses email marketing due to its proven effectiveness, but is it driving audiences away?

How to Get More Value from Your Email Marketing Tech

Technology’s essential to content marketing, but the complexity can leave you struggling to keep pace with innovation.

An Unusual Incentive to Increase Sales

Make sure sales staff have skin in the game to increase engagement and ROI.

MSP 501 Profile: Collabrance Stresses Cybersecurity

MSP 501 winner Collabrance announces new cybersecurity offering and talks about growth areas.

AWS or Microsoft Azure Poised to Become Military’s Sole JEDI Cloud Provider

The Pentagon’s single-provider plan raises questions among IT experts.

MSSPs Can Be Key to Managing Security in Complex Cloud Environments

Cloud expands the potential attack surface and can introduce a new level of security complexity.

Data Center vs. Colocation: Fly Solo or Go Colo? Know Your Options

Here’s a primer on what to consider in determining the best solution for your clients’ data needs.

Veeam Walks Fine Line Between Channel, OEM Resellers

As the software company grows its list of tech alliances, it had to ensure that its partners are taken care of.

Veeam Eyes Hybrid Cloud With Partnerships and Updated Software

The company rolled out the latest version of its Availability Orchestrator software.

Public Cloud Providers Expand Blockchain Services

AWS, Azure and Google Cloud make it easier for customers to access the technology.

Dell Heads Off to the Hybrid Cloud With VMware, Azure

Tight integration with VMware and an expanded partnership with Microsoft builds Dell’s hybrid bona fides.

Survey Shows Enterprises Gradually Adopting HaaS Model

MSPs can help customers transition to have devices managed and support by third parties.

Hybrid Clouds Are in the Spotlight

Google Cloud, HPE, Lenovo and Nutanix partnerships highlight the growing interest in hybrid cloud environments.

Finalists for the Inaugural Channel Partners Excellence in Digital Services Awards Announced

Who will be among the winners announced at next month’s Channel Partners Conference and Expo?

Google Cloud Accelerates Enterprise Push With Alooma Buy

The buy gives Google another tool to make it easier for businesses to migrate their data into the public cloud.

Google Brings Its Cloud On-Premises

The company’s Cloud Services Platform lets enterprises run Google Cloud services and applications in their own data centers.

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Author

Buffy Naylor

Recent articles by Buffy Naylor

Image Gallery: VMware VMworld 2019 Featuring AWS, HPE

Uncovering the Latest IT Trends and Threats, and the ROI that RMM Solutions Deliver

Don’t Underestimate the Importance of Your Social Presence

Driving Business Outcomes: Seven Steps to Grow Your Business in FY20

And the Winners of the 2019 MSP 501 Are…

How to Prepare Your Customers for SQL Server 2008 and 2008 R2 End of Support

Evolving Your Services in the Age of Digital Transformation

Security 102: Selling Security Solutions

Security 101 for Sales: Making Sense of Security to Deliver Solutions

Channel Evolution Europe

Channel Partners Conference & Expo

Security 102: Selling Security Solutions

Security 101 for Sales: Making Sense of Security to Deliver Solutions

ATEC Customer Story