Sales & Marketing

It goes without saying that sales and marketing are crucial to a partner business’ success. We offer analysis that will help you get a bigger share of the pie.

Highlights

Fiscal growth

Marketopia: Do This to Stimulate Channel Growth

Avoid some of the common mistakes that stall your business.

Maine State Legislature

AWS: Huge Partner Opportunity Selling Cloud to Governments

Sell cloud services to governments and make big bucks. Here's how.

Transition

How Vendors Can Help Partners Navigate Times of Transition

We're smack dab in the middle of one. Suppliers will be more successful if they help their...

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Corporate Handshake

Sponsor Content

VIDEO: How Sherweb Brings Value to Creospark

Find out how Sherweb brings value to partners like Creospark. Learn more about our partner program.

Top Gun 51 Profile: Flashpoint’s Ayesha Prakash on Transforming a Channel Organization

Prakash knows partner success isn’t just about deal sweeteners anymore.

Cisco Partner Summit 2019

Software Drives Cisco Partner Program Expansion

Cisco puts muscle around software transformation strategy.

Sponsor Content

Sherweb Marketing Blog

Sherweb provides tons of white-label and co-branded resources that partners can use to grow brand awareness, build customer relationships, and ultimately increase sales—all without weighing down schedules.

American dollar and stop watch

Sponsor Content

Providing More Value to Your Customers over Time

Maintaining your client base means your technology offerings, services, and reporting must evolve.

Risk level

Risk Based Security Targets Further Growth with New Reseller Program

MSSPs can make data available to their customers through RBS licenses.

Business Conversation

How to Change the Tone of the Sales Conversation

Discuss a company’s future goals as part of building a sales relationship.

Pile of Cash

Splunk: Partners to Cash In on New Opportunities

Splunk’s active partner number has now reached 1,900, up from 950 at .conf two years ago.

halloween pumpkin

Sponsor Content

MSPs Deliver Silver Bullet for SMBs Spooked by Cybercrime

Whether you’ve been spooked by the season’s cast of creepy characters, there’s an ominous presence that should be keeping every business awake at night: cyber crime.

Putting puzzle pieces together on sky background with sunlight

Sponsor Content

Is the Consolidation of MSPs Inescapable?

There are three, MSP-centric reasons that consolidation will be a driving force for MSPs during the next few years.

Top Gun 51 Profile: SAP’s Karl Fahrbach on Becoming First Chief Partner Officer

Intelligent Enterprise is reshaping the SAP ecosystem.

Gamification

Rackspace Adds Gamification to Partner Program

Rackspace uses gamification to motivate partners to use content.

Commvault Partners Welcome New CEO’s Commitment to Channel

“This is the new Commvault.”

3d binary code in footprint shape

Sponsor Content

3 Ways for MSPs to Increase Their Managed Security Footprint

Here are three security services opportunities MSPs can explore with their existing customers.

Accounting, billing

Wolters Kluwer Unveils Enhanced CCH SureTax

CCH SureTax integrates into existing ERP and e-commerce platforms.

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Events

Channel Evolution Europe

December 2, 2019 - December 3, 2019

Channel Partners Conference & Expo

March 9, 2020 - March 12, 2020

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Videos

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