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Elliot Markowitz

Elliot Markowitz is a veteran in channel publishing. He served as an editor at CRN for 11 years, was editorial director of webcasts and events at Ziff Davis, and also built the webcast group as editorial director at Nielsen Business Media. He's served in senior leadership roles across several channel brands.


Recent articles by Elliot Markowitz

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China Hacking Scandal Provides Opportunities For Solution Providers

Winston Churchill once said, "Never let a good crisis go to waste." However, most people usually attribute that to quote to former White House Chief of Staff and current Chicago Mayor Rahm Emanuel, who a few years ago actually said, "You never let a serious crisis go to waste."

Internet of Things Spending Exploding

Good news for service providers. The Internet of Things (IoT) continues to gain steam with businesses embracing the scalability, efficiencies and opportunities it presents.

 

In fact, the IoT is expected to increase to $1.7 trillion by 2020 from $655.8 billion last year, according to new research by International Data Corp. This amounts to a 16.9 percent compound annual growth rate.

Service Provider Dilemma: How to Manage Contractors Efficiently

No service provider can be all things to all customers. At some point it has to make a decision to acquire the appropriate skill sets to fill the need, partner with another service provider for a specific project or not offer that particular service.

CompTIA Forms Emerging Technologies Committee

For more than 30 years CompTIA has been an advocate for the channel providing resellers, VARs and solution providers with the latest training and certification, interactive live forums to help shape vendor programs and lobbying on their behalf on Capitol Hill.

IDC: Tablet Shipments Continue to Drop

It may seem like everyone around has one, but maybe that is why the tablet market isn’t growing any more. Unlike its cousin, the cellphone, businesses and people seem to be holding onto to their current tablets longer and not in such a hurry to upgrade.

IT Rollout Dilemma: Speed vs. Scalability. Why Not Both?

It’s a decision all solution providers must face when approaching the best way to implement an IT rollout to a customer. What is more important: scalability, efficiency, and accuracy or speed and agility?

IBM Making Cloud Inroads

There is no argument IBM is a company in transition. Its traditional revenue streams from hardware, specifically servers, are suffering as the industry moves forward with mobility and services. I’ve beat up on IBM in this space in the past but I also have to give credit where credit is due. There is a silver lining in IBM’s business and that is its emerging cloud offering, pun intended.

Are You Successfully Embracing Millennials?

Today’s organizations need to embrace millennials and understand what motivates them if they want to be successful in the future. Trying to mold them into an old-school business model is a recipe for disaster.

Show Me the Money: eCommerce Sales Surging

Business-to-business ecommerce sales are expected to rise to more than $1 trillion by 2020 from $780 billion this year and account for 12 percent of all B2B sales, according to a recent report by Forrester.

3 Pillars of a Successful Marketing Campaign

Solution providers—most small businesses for that matter—usually are not the savviest marketers. Most owners and operators are focused on customers and bottom-line operations and, as a result, neglect to have a solid marketing strategy.

3 Easy Steps to Successfully Manage Customer Expectations

Today’s customers can be intensely demanding. It is nearly impossible to please them 100 percent of the time and there are some that seem to be never happy. Sometimes it is even better to walk away from such unruly customers rather than subject your team of professionals to them.

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