HP Focuses On New Media, Technology, At Newseum

HP is looking to flex some technical muscle by showing off at the Washington, D.C., Newseum — which is essentially, the museum of news. What's the scoop on HP's latest exploration on the "impact of technology on media [and] society"? Read on…

HP is putting up an interactive, hands-on media gallery that will enable patrons to "explore technology's impact in the ever-evolving way" information affects our lives.

The big push is behind the fact that social media has become an outlet for the way news is consumed and the way people communicate about the news. The gallery has been designed to reflect that.

But the officially named "HP New Media Gallery" isn't open yet, it'll be here early in 2012, which by then, HP's focus to show how "dissemination of news" has shifted the media landscape, should be in full force more so than it is now.

Product Placement…

The whole exhibit comes with a $5 million dollar contribution over the next 10 years to build and "underwrite" the new gallery. The Newseum, which prides itself on being the interactive hands on exhibit of the century, will fit nicely with HP's initial demonstration of two 42-inch HP-branded multi-touch displays, which are planned to illuminate historical moments side by side with live social media, like Twitter.

What's the big to do, though? What does this matter? While it's clearly a shiny new publicity stunt from HP, it does offer some worthwhile elements. At a time when new media sites ( like this one) along with social media start to shift the landscape of the working world, it's high time someone set aside some space to show that the news of old is fading away.

We're in a time when some people distrust big TV media, and many newspapers and magazines are going extinct. How do you archive the 'net? Maybe you don't, but you can archive the experience of how this era, and the ones beyond will be getting their news.

Check out more details on HP's corporate blog here.