
Throw Out Lofty Credentials, Academic Pedigrees When Hiring for the Digital Transformation
Many businesses prioritize candidates with long tenures at previous companies. But they’re scaring off good candidates.
Company: IoT Institute
Job Title: Content Director
Brian is a veteran journalist with more than ten years’ experience covering an array of technologies including the Internet of Things, 3-D printing, and cybersecurity. Before coming to Penton, he served as the editor-in-chief of UBM’s Qmed where he overhauled the brand’s news coverage and helped to dramatically grow the site’s traffic volume. He had previously held managing editor roles on the company’s medical device technology publications including European Medical Device Technology (EMDT) and Medical Device & Diagnostics Industry (MD+DI), and had served as editor-in-chief of Medical Product Manufacturing News (MPMN).
At UBM, Brian also worked closely with the company’s events group on speaker selection and direction and played an important role in cementing famed futurist Ray Kurzweil as a keynote speaker at the 2016 Medical Design & Manufacturing West event in Anaheim. An article of his was also prominently feon kurzweilai.net, a website dedicated to Kurzweil’s ideas.
Multilingual, Brian has an M.A. degree in German from the University of Oklahoma, and he is currently working on mastering French.
Many businesses prioritize candidates with long tenures at previous companies. But they’re scaring off good candidates.
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