Persistent Systems Socially Enables Salesforce Platform
Persistent Systems is bringing its SMB-focused social enterprise services to the Salesforce Chatter platform. Announced at Dreamforce 2012 last week, the company announced its new Quickstart packages for Salesforce.
Persistent Systems has provided a Salesforce-enabled SMB social enterprise service offering for some time, but now the company is pushing its social offerings into Chatter, as well as collaboration portal development and Radian6. The goal is to help SMBs use the tools to better engage with and listen to their customers.
“Today’s SMBs are looking for cloud-based software solutions that are reliable, scalable and cost-effective,” said Ranga Puranik, executive vice president of Technology Initiatives and Strategic Alliances at Persistent Systems, in a prepared statement. “Our extensive experience in this space addresses this need by offering companies rapid, intelligent and economical migration of software and applications to the cloud.”
The expansion of Persistent Systems’ SMB social enterprise services played well into the overall theme of Dreamforce — the enhancement of social technologies and services in the cloud. It also fits in well with the launch of Chatter Communities for Partners, which Salesforce announced as a new partner portal designed to help its many channel partners to better collaborate.
According to Persistent Systems, SMBs need social enterprise services like the ones it offers to maximize the value they’re getting from their technology investments. The company positions itself as a “one-stop solution provider” for SMBs looking to migrate to the cloud. Working with several technology vendors, Persistent Systems is providing a service than other channel partners may want to take a look at — if they haven’t already done so.
The company aims to provide a complete offering to SMB customers by providing Quickstart packages for Salesforce, data migration and custom Salesforce Site.com implementation services.
With the social side of the cloud and business-to-business engagements becoming increasingly more important, channel partners can look to social technology for new opportunities.