https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Tech Services Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
    • Diversity, Equity & Inclusion
  • MSP 501
    • Back
    • MSP 501 Information Center
    • 2021 MSP 501 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2022 Editorial Calendar
  • Awards
    • Back
    • 2021 MSP 501
    • Circle of Excellence
    • DE&I 101
    • Top Gun 51
    • Channel Partners 101 (CP 101)
  • Events
    • Back
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Tech Services Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
    • Diversity, Equity & Inclusion
  • MSP 501
    • Back
    • MSP 501 Information Center
    • 2021 MSP 501 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2022 Editorial Calendar
  • Awards
    • Back
    • 2021 MSP 501
    • Circle of Excellence
    • DE&I 101
    • Top Gun 51
    • Channel Partners 101 (CP 101)
  • Events
    • Back
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

Mobility & Wireless


Michael P Huseby Barnes amp Noble chief executive

Samsung, Barnes & Noble to Co-brand New Custom Tablet

  • Written by DH Kass 1
  • June 9, 2014

Korean mobile device kingpin Samsung will co-brand a custom 7-inch tablet for Barnes & Noble (BKS) based on the manufacturer’s Galaxy Tab 4 model and featuring the bookseller’s Nook software.

Korean mobile device kingpin Samsung will co-brand a custom 7-inch tablet for Barnes & Noble (BKS) based on the manufacturer’s Galaxy Tab 4 model and featuring the bookseller’s Nook software.

Barnes & Noble said it will sell the new tablet in conjunction with its current Nook e-readers, which means the company’s full-bodied Android-based Nook line likely is on the way out. The companies said they’ll unwrap the new tablet together in the United States in early August. Barnes & Noble said it will outfit its 700 retail and online bookstores with the tablet at that time.

“We are very excited and proud to partner with Samsung, a world-class technology and tablet leader, to create customized co-branded devices featuring our valuable NOOK reading experience and digital content catalog for Barnes & Noble customers nationwide,” said Michael P. Huseby, Barnes & Noble chief executive.

In February, Barnes & Noble cut jobs from its money-losing Nook unit in the wake of a 60 percent sales drop in hardware sales for the 2013 holiday season. At the time Huseby referenced the Samsung deal without naming names when he said the company planned to deliver new hardware in 2014.

The obvious win for Barnes & Noble is Samsung’s name branded on the new tablets, a factor that Huseby readily acknowledged. The company said the Samsung partnership enables it to lower hardware costs associated with producing the Nook tablet and gains it a much needed branding boost. The net net for Barnes & Noble, officials said, is the bookstore reseller can focus on building Nook content.

Huseby said Barnes & Noble will continue to support its existing Nook GlowLight tablet.

For Samsung, the deal brings the considerable heft of Barnes & Noble’s retail and online sales presence, particularly considering it's for a model the company already makes.

“We are excited to be taking this next step with Barnes & Noble to offer Galaxy Tab 4 devices that are tailored to the needs of their customers and enhance the NOOK reading experience,” said Tim Baxter, Samsung Electronics America president.

Earlier this year, troubled mobile device maker BlackBerry (BBRY) struck a similar manufacturing deal with Taiwan manufacturer Foxconn but the co-branding aspect of Barnes & Noble’s arrangement adds a different twist to this arrangement.

Tags: Agents Cloud Service Providers MSPs VARs/SIs Mobility & Wireless

Most Recent


  • Cybersecurity challenges
    Unprecedented Times Impacting Cybersecurity Channel Partners
    Channel leaders have to adapt to changes in market routes.
  • Cloaked hacker
    Security Alert: MSPs Facing Higher Risk of Cyberattacks
    MSPs need to understand the outsized level of cybersecurity risk.
  • fiber
    Logix Fiber Networks Gets $100 Million for 5G Growth Initiatives in Texas
    “We believe the Texas market is poised for explosive growth in broadband,” said one official.
  • SAP Extends Partnerships to Enable Transformation of Troubled Supply Chains
    SAP Sapphire returns to Orlando as a live event with new partnerships and cloud-centric solutions.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • Select a Hire
    Telarus Hires Megapath, Fusion Connect Vet Dan Foster as Latest CRO
  • 5G
    5G: Revolution or Evolution?
  • Security shield on digital background
    VMware Security Connect Focused on Redefining Security, Increasing Threats
  • Fortune 500 2021 logo
    AT&T, Microsoft, Verizon, More Tech, Telco Companies Make Latest Fortune 500

Upcoming Events

View all

Channel Partners Europe

June 14, 2022 - June 15, 2022

MSP Summit

September 13, 2022 - September 16, 2022

Galleries

View all

Unprecedented Times Impacting Cybersecurity Channel Partners

May 16, 2022

8 Channel People Making Waves This Week at Avant, Cisco, Databricks, More

May 13, 2022

Talent Shortage Ripple Effects Continue to Create Headaches for Partners

May 13, 2022

Industry Perspectives

View all

Build Customers for Life with CX and Lifecycle Selling

May 16, 2022

Voice Analytics Are a Must-Have as Companies Evolve COVID-Rushed Tech

May 12, 2022

Top 5 Trends and Challenges Channel Partners Are Facing in 2022

May 9, 2022

Webinars

View all

Simplifying SaaS Security for MSPs

April 27, 2022

How to Supercharge The Network to Support Your IT Superhero Moves

May 3, 2022

The 2022 MSP Challenge: Scale Service Delivery Despite the Talent Gap

April 21, 2022

White Papers

View all

The New Bottom Line: How MSPs Can Meet the Healthcare Crisis While Evolving Their Businesses

April 19, 2022

How to build a Security Operations Center (on a budget)

April 4, 2022

The AT&T Cybersecurity Incident Response Toolkit

April 4, 2022

Channel Futures TV

View all

AT&T, Microsoft, Cisco, ThreatLocker on Unlocking Partner Potential

Agents Share ‘Secrets,’ Industry Opportunity

May 11, 2022

Vonage Addresses Potential Partner Opportunity via Acquisition by Ericsson

May 5, 2022

Lumen Technologies ‘Built for Growth and Scale’

May 4, 2022

Twitter

ChannelFutures

Read about how the partnership between @AryakaNetworks and @AppSmartcom is a milestone for both companies.… twitter.com/i/web/status/1…

May 17, 2022
ChannelFutures

.@pathlock secures $200 million in new funding, announces M&A to increase capabilities. #appsecurity… twitter.com/i/web/status/1…

May 17, 2022
ChannelFutures

Mark your calendar for our upcoming #VirtualWorkshop! On May 26th at 2 p.m. EDT, this session will show you the pow… twitter.com/i/web/status/1…

May 17, 2022
ChannelFutures

Let's take a look at last year's incredible #DEI101 honorees > spr.ly/6015zEq67. The nomination form is open… twitter.com/i/web/status/1…

May 17, 2022
ChannelFutures

Read about the latest tool from @telarus. dlvr.it/SQX4Pl https://t.co/khXDQWeVW8

May 17, 2022
ChannelFutures

.@PaloAltoNtwks, @Deloitte expand alliance to offer #managedsecurity services. dlvr.it/SQVFrp https://t.co/7VFlXLFIEK

May 16, 2022
ChannelFutures

.@1111systems has snagged certain key managed service and cloud infrastructure assets through two key acquisitions.… twitter.com/i/web/status/1…

May 16, 2022
ChannelFutures

.@kaspersky vet to lead @CywareCo's North America channel. #cybersecurity dlvr.it/SQV5S3 https://t.co/2n9CZ4H6Ke

May 16, 2022

MSSP Insider

Business advice for MSSPs and news from the broader security channel.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2022 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X