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 Channel Futures

New/Changing Channel Programs


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SlashNext Targets MSSPs, VARs, More with New Partner Program

  • Written by Edward Gately
  • May 19, 2020
SlashNext has pivoted from hardware to cloud.

SlashNext, the provider of anti-phishing and incident response (IR) services, has launched a new partner program for MSSPs, OEMs, VARs and others in the channel.

SlashNext’s phishing IR product integrates with several security orchestration, automation and response (SOAR) and threat intelligence platforms. Its endpoint protection products can be sold to all kinds of businesses.

Barry Ruditsky is SlashNext’s senior vice president of business development. SlashNext appointed him to oversee its channel partner initiative.

SlashNext's Barry Ruditsky

SlashNext’s Barry Ruditsky

Ruditsky says SlashNext moved from hardware to new cloud-and device-based endpoint technologies, which prompted a new partner program.

“With our shift to a cloud offering, we now have a wide array of real-time phishing detection products across endpoints, mobile devices and network controls,” he said. “With this change in strategy and product mix, we have introduced our first formal channel program.”

New Product Portfolio

The new portfolio brings “tremendous” benefits to MSPs and MSSPs, Ruditsky said, because it provides revenue generation at the endpoint. And it offers increasing productivity and margins when providing threat intelligence services, he said.

“There is an increase in demand for threat researchers and a shortage of talent, which is putting a strain on the ability to keep up with sophisticated, fast-moving threats,” he said. “Automating IR would dramatically reduce the time and effort to reach a verdict on the incident. MSSPs are looking for revenue generating opportunities where they can bring easy-to-deploy/high-value services to their clients.”

MSSPs and MSPs can license services directly from SlashNext. Solution provider/VAR partners can resell SlashNext products and solutions to customers as part of a security stack.

Carrier partners can provide a branded solution to their customers, while OEM partners can integrate SlashNext services into their own offerings and put their brand on it.

Technology partners can work closely with SlashNext to integrate products for end customers.

“MSSPs are looking for partner programs designed to support a strong working relationship with incentives to accelerates success,” Ruditsky said. “SlashNext has designed a program to remove any friction for a seamless, efficient and responsive experience for MSSPs and other partners.”

Tags: MSPs VARs/SIs Cloud New/Changing Channel Programs Security Strategy

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