‘7 Minutes’ with Reltio VP of Alliances Vasu Vallurupalli

Written by Kevin Casey
November 8, 2018

Businesses of all types and sizes are dealing with data in far greater quantities and from more sources than ever before.

… make more informed business decisions faster, and is taking the practice of data management into the next generation to data organization.

Under the hood, Reltio’s graph technology and multi-model data storage architecture allow companies to understand the important many-to-many relationships among people, companies, products, places and more. Reltio works with multiple clouds such as Amazon Web Services and Google Cloud Platform so that customers can have access to the best technologies available to store and efficiently manage the right data in the right storage, based on their preference.

CP: How do you think your technology portfolio will change in the next three years?

VV: As data volumes and variety keep increasing, and companies understand the tremendous value and opportunities in data, the technology will evolve to support newer business models, new customer expectations and meet the needs of the ever-changing regulatory environment. Modern data-management platforms will need to support these needs with the scalability, performance and intelligence driven by advanced analytics and machine learning. Reltio will continue to invest in our MDM and data quality technology – especially via AI and machine learning – and enhance our frameworks so we and our partners can continue to develop more compelling industry solutions that include industry-standard metrics benefiting the entire ecosystem.

CP: How do you expect your channel strategy to evolve over that time frame?

VV: Reltio works very closely with our customers and partners. Close, ongoing relationships with channel partners help us collaborate with them on trends and competitive threats while giving them the tools to quickly develop new solution offerings to meet demand with changing business needs. An example is General Data Protection Regulation (GDPR), which our partners saw an immediate need that Reltio platform will help address, and they can bundle within their managed services and solutions.

CP: What didn’t we ask that partners should know?

VV: We believe our partner ecosystem is key to delivering value to our customers. We make significant investments in dedicated resources for partner success and assist partners with presales, sales, delivery and solution development.