BeyondTrust Partners Get Enhanced Partner Program with Expanded Support

BeyondTrust has reduced the number of its partner agreements from five to one.

Edward Gately, Senior News Editor

May 17, 2023

6 Slides

BeyondTrust partners are getting new and updated tools, processes and personnel resources in the company’s partner program, now called PartnerTrust.

Partners will gain numerous benefits from the enhancements. These include having more control over their partner experience with BeyondTrust, and expanded support for helping their customer deployments succeed.

The PartnerTrust program enhancements create better enablement, greater engagement and simplified processes. Among the enhancements:

  • A partner knowledge base for easier access to product and service documentation.

  • Partner journeys for easy, focused enablement on topics relevant to individual partners.

  • BeyondTech face-to-face technical training expansion to bring BeyondTrust and partner technical personnel together for training and collaboration.

Additional Resources for BeyondTrust Partners

Additional resources include adding more national channel account manager, services partner manager, emerging market and partner success roles.

Here’s our most recent list of important channel-program changes you should know.

Rob Spee, BeyondTrust’s senior vice president of global channel and alliances, joined the company in late 2021, and his mission was to “take us from a traditional transactional VAR channel to a modern, next-gen partner ecosystem.”


BeyondTrust’s Rob Spee

“So we have been making small iterations to the partner program since I joined, and we believe that we’ve gotten it to a stage where it really robustly supports the ecosystem, meaning all the new partner motions that we’re working with, the service delivery partners, the GSIs, the MSPs, it’s the program basics, benefits requirements, but also everything else in support of those partner types,” he said. “And we’ve been really pushing and promoting this ecosystem approach. And we wanted to really make a splash and help the partners recognize how serious we are about this. So we rebranded or actually gave it a brand, PartnerTrust, because all relationships are founded on trust.”

Scroll through our slideshow above for more about what BeyondTrust partners can expect from the updated partner program.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.

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About the Author(s)

Edward Gately

Senior News Editor, Channel Futures

As news editor, Edward Gately covers cybersecurity, new channel programs and program changes, M&A and other IT channel trends. Prior to Informa, he spent 26 years as a newspaper journalist in Texas, Louisiana and Arizona.

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