Microsoft’s Latest Virtualization Moves
Microsoft continues to polish its virtualization strategy. The company’s latest moves involve new versions of Microsoft Enterprise Desktop Virtualization (MED-V) and Application Virtualization (App-V) tools. Here are some quick details.
The new tools come on the heals of the newly revised Microsoft Desktop Optimization Pack 2010. The Optimization Pack (or MDOP) is a freebie available to Software Assurance customers. NetworkWorld.com had the details, thanks to Julie Bort.
Bort reports that both MED-V and. App-V have been updated to support Windows 7 (32 and 64-bit) along with support for Windows Server 2008 R2. The new iteration of App-V also supports Windows 7 Mobile.
So Microsoft’s new tools also come with a revamped sales strategy with way cheaper licensing. NetworkWorld details…
“On July 1, Software Assurance (SA) customers will no longer have to buy a separate license to access Windows via a VDI. Microsoft however, is still relying on partner Citrix to do the heavy lifting for VDI, rather than increasing the scope of its own MDOP tools.”
So, can Microsoft keep up? VMware has shown itself to be a key player with ThinApp. We noted that it makes Windows 7 migration easy, by wrapping old Windows apps in a virtualization wrapper so they run unaware of Windows 7 all together. That’s missed opportunities for Microsoft.
The bottom line? We think Microsoft is still playing catchup. But there are plenty of Microsoft VARs who are climbing aboard Microsoft’s virtualization bandwagon.