November 8, 2013
Through the economic ups and downs, the channel continues to give back, contributing time and money into local and increasingly global community initiatives. These efforts have expanded from one-off to programmatic with a continuing commitment to make a better world. This social responsibility shows up in various ways, systematic changes in their own processes to support environmental sustainability, investments in social ventures designed to educate or enable others to be self reliant and contributions to health research programs geared to life-threatening diseases. The imperative to drive business value has been matched by one to drive social value. In the end, they end up doing both.
Here are some snapshots of just of few of the channel’s social and philanthropic efforts in 2013:
Reach Out and U-TOUCH
Larry Kesslin, president of channel consulting firm 4-Profit LLC, serves as a board member of U-TOUCH (u-touch.org), which runs five digital centers in the rural villages of northern Uganda, a country ravaged by poverty and civil war. Kesslin helps craft the business model for sustainability, establishes new partnerships and provides mentorship. Through its digital centers, U-TOUCH trains African citizens on digital literacy and life skills, including goal setting, health education, communication and conflict resolution. In addition, U-TOUCH opens the digital centers as for-charge Internet cafés for locals and tourists, using revenue to pay for operations and scholarships.
Bill Power recently decided to cut back on his duties as CEO of the Agent Alliance consortium to also take a CEO role for Horizon Initiative (horizoninitiative.org), an organization co-founded by Daryl Heller, CEO of PremierCom, to build micro communities to help people in Kenya develop sustainable lives. Each community is anchored by a group home for orphaned children, but also includes a farm, poultry and livestock units, academic and trade schools, annual medical clinics and on-site micro-businesses. So far one community is up and running and ground has broken on a second, Power reports.
Renodis is doing its part for the environment by installing power outlets for employees to charge their electric vehicles. The St. Paul, Minn.-based master agency said one of its employees now can make the 60-mile round-trip commute all on electric power, rather than having to rely on gas as a back up, thanks to the outlets. Providing this benefit is a great way to align our culture with an ongoing commitment to efficiency and eco-friendly practices,” said Praba Manivasager, COO of Renodis.
Dancing for Donations
Master agency Telecom Brokerage Inc. (TBI) in 2013 launched its TBI Cares philanthropy program to support its local Chicago community and enrich the lives of TBI staff. The Ann & Robert H. Lurie Children’s Hospital of Chicago is chief among TBI’s pet projects. TBI staff members took part in the CHICAGO Dance Marathon, raising more than $1,500 for the hospital by selling baked goods and dance sponsorships. Sponsored dancers earned those donations by staying on their feet for 13.1 hours for the benefit of the young patients.
New York-based GLOBALINX gave education a boost earlier this year with the donation of video phones and accompanying network services to the non-profit Vancouver Aquarium in British Columbia. GLOBALINX’s ongoing gift of video calling supports real-time educational videos in addition to the aquarium’s beefing up its Aquavan service, a mobile educational laboratory that targets schools throughout British Columbia.
The Lazy Volunteer (thelazyvolunteer.org) held its sixth annual Toss for Tots in October, benefiting Children’s Memorial Hospital in Chicago. The Lazy Volunteer was founded in 2008 by Shane McNamara, then of CDW and now of XO; Katie Else of CDW; Ian Kieninger of Avant Communications; DJ Fioretti of X4 Solutions; and Keith Tomlin who was then with XO and now works for Windstream. The group has raised more than $85,000 for the Childrens Memorial Hospital in Chicago. This year’s supporting sponsors included Windstream, X4 Solutions, IntelePeer, MegaPath, XO Communications and MASERGY.
The Female Factor
Read more about:Agents
About the Author(s)
You May Also Like
AWS re:Invent Partner, Vendor News: Cisco, Salesforce, MoreDec 01, 2023
People on the Move: Comcast, Cisco, NICE, TPx, Barracuda, MoreNov 29, 2023
AWS re:Invent 2023 Partner News: Marketplace, Salesforce, Certs, MoreNov 29, 2023
AWS re:Invent Expo: VMware, Snyk, HPE, More Showcase Cloud, Security, AINov 28, 2023