Economic uncertainty is providing big opportunities for MSPs in cybersecurity.

Edward Gately, Senior News Editor

May 24, 2023

7 Slides

Economic uncertainty is having a big impact on the channel, and cybersecurity is no exception.

A cybersecurity roundtable during this month’s MSP Summit and Channel Partners Conference & Expo addressed the issue of economic uncertainty and its impact on their companies and partners. They also agreed economic uncertainty is providing big opportunities for MSPs in cybersecurity.

Roundtable participants included:

  • Marcia Dempster, Keeper Security‘s senior director of channel sales.

  • George Just, ThreatBlockr‘s chief revenue officer.

  • Tim Roddy, Open Systems‘ vice president of marketing.

  • Jennifer Binet, Sectigo‘s senior vice president of enterprise sales.

  • Timm Hoyt, Sumo Logic‘s senior vice president of worldwide partners and alliances.


Keeper Security’s Marcia Dempster


ThreatBlockr’s George Just


Open Systems’ Tim Roddy


Sectigo’s Jennifer Binet


Sumo Logic’s Timm Hoyt







Just said whenever there’s pressure, even if it’s self inflicted or a worry and not real, businesses start to look for more efficiencies and more answers.

“And we found that working with channel partners, things tend to accelerate for us,” he said. “You’re selling into an environment where they’ve sold customers a whole host of things over the years. They’ve already built all those relationships. They know what the budget is and where budgets can be moved, and all of that stuff. So the channel partners are just an absolutely essential piece of this. And we’ve seen a huge uptake, especially on the MSP side.”

Scroll through our slideshow above for more from the roundtable on economic uncertainty.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.

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About the Author(s)

Edward Gately

Senior News Editor, Channel Futures

As news editor, Edward Gately covers cybersecurity, new channel programs and program changes, M&A and other IT channel trends. Prior to Informa, he spent 26 years as a newspaper journalist in Texas, Louisiana and Arizona.

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