The program offers an alternative to billing models based on annual subscriptions.

Edward Gately, Senior News Editor

January 18, 2022

2 Min Read
Revenue Growth, sales growth

Cybereason has launched its new Pay As You Grow (PAYG) program for MSSP partners, providing financial flexibility to increase margins and profitability.

PAYG is available for elite and premier Cybereason MSSP partners. It offers several tiers designed to help them grow their business depending on their business goals for today and tomorrow.

The program offers a monthly billing model based on the number of endpoint sensors in use. It offers an alternative to billing models based on annual subscriptions.

Stephan Tallent is Cybereason‘s vice president of MSSP for North America.


Cybereason’s Stephan Tallent

“The MSSP partner feedback Cybereason received and requests from new partners who want to move their business to our endpoint detection and response/extended detection and response (EDR/XDR) platform led to the launch of PAYG,” he said.

Cybereason asked partners what they do and don’t like about competitive programs, Tallent said.

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“This feedback drove the nature of what we put together,” he said.

The no-commit PAYG model provides a low-risk path for partners to move their business to Cybereason, Tallent said. They can migrate to the PAYG model to evolve into greater profits as they grow a stable install base.

Program Features

PAYG offers:

  • Reduced barriers to entry for MSSPs looking to sell Cybereason solutions.

  • A viable migration option for partners using competitor PAYG programs.

  • A simplified licensing model and incentives for partners to accelerate the growth of their Cybereason business.

  • Access to dedicated support resources.

“The new program gives MSSPs a competitive edge in the space,” Tallent said. “Making available the highest efficacy, most efficient technology available in a consumption model helps partners keep their customers safe, while keeping their service cost effective, yet profitable. The Cybereason platform offers a smooth conversion path for partners from incident response to recurring revenue in detection and response services. So the same tools they would use to discover the root cause and extent of an incident, they can use for ongoing mitigation, and detection and response services.”

The launch of PAYG will attract more partners, he said. That’s because they’ll be able to buy Cybereason like they sell it, at a monthly fee.

Heather Lantz is senior vice president of cybersecurity services at Ascend Technologies.

“Ascend Technologies is always looking for partners that are dedicated to innovation and continued growth,” she said. “From their cutting-edge technology to the operational process improvements over the last few years, Cybereason has shown their commitment to their partner program. As a longstanding Cybereason partner, we are excited about the future roadmap, these alignments and the opportunities they will bring for both companies.”

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.

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About the Author(s)

Edward Gately

Senior News Editor, Channel Futures

As news editor, Edward Gately covers cybersecurity, new channel programs and program changes, M&A and other IT channel trends. Prior to Informa, he spent 26 years as a newspaper journalist in Texas, Louisiana and Arizona.

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