Cybereason Defenders League Launches with Numerous Partner PathsCybereason Defenders League Launches with Numerous Partner Paths
The new program aims to increase partners' margins and profitability.
July 13, 2021
Cybereason has launched its new Defenders League partner program, offering several paths and tiers to address partners’ individual business goals.
The Cybereason Defenders League is for partners of all sizes. Organizations can choose from the resale, MSSP, incident response, technical integration and referral partner paths. Moreover, partners can be part of one or more paths under three tiers: premier, elite and select.
Cybereason also announced a $275 million funding round led by Liberty Strategic Capital, with additional backing provided by Neuberger Berman and Softbank. This is Cybereason’s largest funding round to date.
Partner Program Enhancements
Abigail Maines is Cybereason’s vice president of channel and commercial sales. She said the program enhancements reflect the continued evolution and expansion of Cybereason’s global routes to market.
Cybereason’s Abigail Maines
“We have seen accelerated partner engagement in all of our theatres and updated our program to ensure best-in-class partner experience with Cybereason whether you are a VAR, MSSP, incident response organization, GSI, technical alliance or referral partner,” she said.
With the Defenders League, Cybereason is increasing partners’ margins and profitability. Members of this program gain access to technology and services to help end users stop cyberattacks.
“This is a program enhancement to what was in place,” Maines said. “The key enhancements include: clear delineation in our select, premiere and elite partner tiers; standard global price discounts based on tiers/partner type; consistent rules of engagement for key program pillars like deal registration; and the addition of new partner types, to name just a few items.”
Here’s our most recent list of important channel-program changes you should know.
Cybereason built the Defenders League based on partner feedback, she said.
“We are constantly working with our partners across the globe to understand what they need to win and how we can make their experience and their customers’ experience more efficient with Cybereason,” Maines said.
Partners wanted a clear onboarding process with key milestones delineated, she said.
“So we have included a three-month onboarding plan that covers all cross-functional teams required for a successful partnership,” Maines said.
Elite status is for Cybereason’s most strategic partners who have an established security practice and the resources to provide differentiated value to customers. Elite partners are typically pan-regional or global entities with a large customer base.
Premier status is for Cybereason’s strategic regional partners who have a track record of cybersecurity expertise. They understand the complexity of the market and have a growing cybersecurity business.
Select status is for existing or new partners that are just getting started with Cybereason.
“We are confident the Defenders League will give our partners a competitive advantage,” Maines said. “It is designed to ensure partners of all types can deliver the absolute best customer outcomes with a profit profile (based on the Cybereason pricing model) that is the best in the industry. As an example, the Defenders League marketing and program components provide partners with immediate tools and campaigns to assist their customers in preventing and defeating ransomware, which we all know is top of mind across the globe.”
Lior Div is Cybereason’s CEO and co-founder.
“Working in concert, the Cybereason Defenders League community will provide unparalleled access to the tools and services needed to return defenders to high ground, in the fight against nation-states and adversarial groups responsible for carrying out recent cyberattacks such as SolarWinds, Microsoft Exchange Server, Colonial Pipeline and JBS,” he said.
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