Former Nextiva channel chief Ira Feuerstein is joining technology solutions brokerage (TSB) TCG.

Feuerstein is now senior director of business development for the Florida-based company. In his new job, he will help sales partners identify suppliers and technologies for their customers and help them grow their businesses.

TCG’s Ira Feuerstein

“To say I am ecstatic about joining the amazing team at TCG is an understatement. I can’t wait to leverage my deep relationships in the channel to actually help my partners grow their businesses,” Feuerstein told Channel Futures. “With me, they aren’t going to get a guy who just moves quotes back and forth. They are going to get a person who has built a $100 million business that is looking to help his partners scale their businesses to new heights. I will work with partners to identify areas of their business that can be tweaked to grow profitability, reduce costs, and improve efficiency.”

Feuerstein worked at Nextiva from 2013-2022. His different roles included channel chief and vice president of strategic partnerships. According to Feuerstein’s LinkedIn, Nextiva grew its annual partner revenue from $0 to more $80 million during his channel chief tenure. In addition, he ran a channel consultancy business after leaving Nextiva and before joining TCG.

A Familiar Face

He joins former Nextiva colleague Carl Katz, who landed at TCG in January. Katz in a statement to Channel Futures expressed his excitement to work with Feuerstein.

TCG’s Carl Katz

“I have known Ira for almost eight years and find that he is exceptional in many aspects of channel sales and go to market,” said Katz, who serves as TCG’s executive vice president of partner sales and chief operating officer. “His new role as senior director of business development at TCG is a perfect fit for his unique skill sets include sales, marketing, social media presence and much more. Partners can leverage Ira to assist in increasing their productivity and help them gain a competitive advantage in the technology space.”

TCG partners with more than 240 suppliers, according to Katz.

Read Katz’s recent Q&A with Channel Futures to learn more about how TCG is positioning itself in the channel. Katz also discussed TCG’s decision to avoid private equity. In addition, he said that TCG was a top partner with Nextiva during his tenure at Nextiva. Moreover, TCG accomplished that despite having a lower financial barrier to entry than that of other TSBs.