New, Changing Channel Programs: 8x8, Avant, HPE

RapidScale, Bigleaf and HPE also are featured.

James Anderson, Senior News Editor

July 3, 2019

12 Slides

Technology companies are leaning into the indirect sales channel.

IT and telecommunication companies are committing more money than ever to support their channel programs. Cox-owned RapidScale hired yet another partner experience manager last month, and Avatara said its recent funding round will help expand its channel. HPE is pushing to give its partners “equal footing” with the rest of its sales organization.

Businesses were working hard to appeal to MSPs last month. Bigleaf Networks launched a program specific to MSPs, and D&H Distributing started an initiative to teach its partners how to sell managed services.

We assembled our favorite 12 stories about new or enhanced channel programs from June. Take a look to see the monthly recap.

Missed last month’s gallery? Here is our May edition.

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About the Author(s)

James Anderson

Senior News Editor, Channel Futures

James Anderson is a news editor for Channel Futures. He interned with Informa while working toward his degree in journalism from Arizona State University, then joined the company after graduating. He writes about SD-WAN, telecom and cablecos, technology services distributors and carriers. He has served as a moderator for multiple panels at Channel Partners events.

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