Aryaka Offers Agents, VARs, MSPs Certification Program to Sell SD-WAN, SASE

Aryaka expanded its offering into four service tiers last year to cater to more customers.

James Anderson, Senior News Editor

June 1, 2022

2 Min Read
SD-WAN
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Aryaka Networks has rolled out a new certification and training program to help partners deliver its SD-WAN and SASE offerings.

The San Mateo, California-based company on Tuesday introduced the Aryaka Certified Partner (ACP) program. The three courses will aid Aryaka’s agent, reseller and MSP partners in the Aryaka Accelerate Channel Partner Program. The main course offers seven modules on market trends and Aryaka’s product differentiation. ACP also includes add-on courses with information about budget planning and partnering with Aryaka.

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Aryaka’s Craig Patterson

“We’re excited to rollout ACP online training to our Aryaka Accelerate partners,” said Craig Patterson, channel chief and vice president of sales for Aryaka. “Our revamped certification program gives partners a road map to sell Aryaka’s new easy-to-consume ‘T-shirt sized’ SD-WAN and SASE solutions to SMBs and enterprises. As a result, partners can expand their total addressable market, accelerate their revenue and grow their businesses with Aryaka.”

Here’s our most recent list of important channel-program changes you should know.

Aryaka late last year enhanced its product portfolio by breaking its offering into four tiers. As a result, the vendor now offers managed SD-WAN and SASE offerings that respectively cater to SMBs and enterprises.

Channel Expansion

The new training platform fits into a series of announcements Aryaka has made around its channel efforts. Aryaka in January officially expanded its Accelerate program to margin-based partners, in addition to commission-based partners. Then the vendor signed a deal with AppDirect that made it the first network solution that customers can buy directly on the AppSmart marketplace.

“When we launched the partner program late last year, our go-to-market strategies focused on helping our reseller, marketplace, agent, VAR and MSP partners scale their businesses,” Patterson told Channel Futures. “Now, we’re enhancing Aryaka Accelerate by zeroing in on training and enabling our partners with the ACP program. This is only the beginning. Look for more updates this year as we continue to invest in helping our partners to be successful selling our SD-WAN and SASE solutions to their business clients.”

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About the Author(s)

James Anderson

Senior News Editor, Channel Futures

James Anderson is a news editor for Channel Futures. He interned with Informa while working toward his degree in journalism from Arizona State University, then joined the company after graduating. He writes about SD-WAN, telecom and cablecos, technology services distributors and carriers. He has served as a moderator for multiple panels at Channel Partners events.

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