Sales of communications platform as a service (CPaaS) is a growing opportunity for the channel partner community. Who is the target customer? What knowledge should you have when meeting with a prospect?
It’s part of a new video series in conjunction with our Channel Futures 20 (CF20) lists that run every month. In those, we highlight 20 companies — some well-known players as well as up-and-comers — that are making a name for themselves in a particular technology. January is CPaaS month.
Check out our video on CPaaS sales with Wilford above; then, see who analysts we interviewed said should make our list of 20 top CPaaS providers.
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