**Editor’s Note: Click here to see which channel people were on the move in March or here for a list of March’s important channel-program changes you should know.**

ThreatQuotient has appointed Cisco’s former head of Americas security channels to lead its newly launched Threat Alliance Program (TAP).

Faraz Siraj is ThreatQuotient’s new director of channels, responsible for driving the channel program, and establishing and growing all reseller partners and strategic alliances.

Siraj previously was channel leader for all Cisco security products for the Americas, responsible for partner relations, sales and enablement. Before Cisco, he spent several years leading Sourcefire’s channel sales and partnership strategies.

Siraj tells Channel Partners that, as a new startup, ThreatQuotient realizes that the “channel is going to be a very important piece for us to grow and meet our customers’ needs.”

“Today’s security landscape is so complex and diversified that we (vendors and VARs) need to collectively show our value together in solving the security problems everyone faces,” he said. “Meeting in the channel for our customers helps alleviate many issues and gets to the real issues of security protection. This improves the products and solutions available to customers.”{ad}

TAP is designed to work with all types of partners, from resellers and strategic vendors, to managed security service providers (MSSPs) and VARs.

Siraj said he views his new job as a “tremendous opportunity to lead and help design a new way of partnering.” ThreatQuotient provides the ThreatQ threat intelligence platform.

“I would really like to build the business around the channel and make it effective,” he said. “In representing our threat intelligence platform, we meet in the channel with all vendors to solve the bigger overall problems for our customers. It’s all about solving these customer problems and offering the right solutions. In order to do so, we need a rock-solid approach amongst the partner community to achieve our goal of protecting the customer.”

TAP is a multi-tiered partner program that provides flexible levels of investment based on partners’ business goals and growth strategies. With competitive margins, deal registration protection, NFR programs, training and certification, TAP partners have the tools to meet and exceed sales goals, according to the company.

“Having tremendous success right out of the gate coupled with progressive investment in the company has uniquely positioned ThreatQuotient to be able to offer our partners the commitment, support and benefits not available from other companies in the TIP market,” said John Czupak, ThreatQuotient’s president and CEO.