Free Newsletters for the Channel
Register for Your Free Newsletter Now
May 26, 2010
Outreach Telecom & Energy LLC has purchased master agency KeaneTel and, together, the companies say they aim to heighten the level of service given to agents and suppliers.
Terms of the acquisition, announced on Wednesday, were not disclosed. KeaneTel now operates as a wholly owned subsidiary of Outreach T&E but thats all that changes, said Peter Keane, former majority owner, founder and president of KeaneTel. Keane also owns Outreach T&E. He’ll be joined in the new venture by Joel Allinson, who’s coming from the management department of XO Communications channel program. Allinson and Keane have known one another for several years; combined, they boast more than 30 years telecom experience.
All of KeaneTels contracts with agents, vendors and customers remain in full force, Keane said, while Outreach T&E will take on KeaneTels obligations. That means KeaneTel agents will continue to sell VoIP, voice, data and Internet services, as well as IP PBX gear and deregulated electricity and natural gas, to business customers for Outreach T&E.
When it comes to commissions, Keane said Outreach T&E shares in agents sales.
As the agent sells the business end user, they earn commissions, he explained. They and Outreach split the commissions. Outreach provides them the supplier contracts, back-office services and support such as price quotes, order processing and commission reporting and payments, by way of our portion of the commission split. While no payment is actually made by the agent to Outreach, we do benefit from the split, which we think of as being equivalent to a payment.
Keane added that Outreach T&E also intends to strengthen ties with suppliers and carriers, perhaps a novel move at a time when many agents are unhappy with some service providers channel contracts.
“Suppliers buy our ability to sell, support and maintain customers for them, Keane said. “They are truly our customer, as they pay us to provide this service. We are determined to change the dynamics between suppliers and business services master agencies.”
Outreach T&E is based in Egg Harbor Township, N.J., with KeaneTel headquartered in Atco, N.J.
Read more about:Agents
Kelly Teal has more than 20 years’ experience as a journalist, editor and analyst, with longtime expertise in the indirect channel. She worked on the Channel Partners magazine staff for 11 years. Kelly now is principal of Kreativ Energy LLC. Follow her on LinkedIn at /kellyteal/.
You May Also Like
Meet Channel Futures' 50 Channel Influencers for 2024Feb 20, 2024
The Gately Report: Menlo Security Tackling Browser Attacks, AI ThreatsFeb 19, 2024
VMware Cloud Marketing Head: Broadcom Changes Mean Business ‘Will Only Get Better’Feb 16, 2024
Upstack Annual Report Gives Clues Into TA Market SizeFeb 15, 2024