Ooma Adds Aircall, Avaya Vet as Channel Sales Manager

The new channel manager helped establish Aircall's first channel program in North America.

Edward Gately, Senior News Editor

September 15, 2021

2 Min Read
New Hire

Ooma has hired Cary Bush, previously with Aircall and Avaya, as a channel sales manager covering the central United States.

Bush is an experienced channel sales professional with a history of supporting channel partners and their customer relationships.


Ooma’s Cary Bush

Bush joins Ooma from Aircall, a cloud-based call center and phone system. There, he successfully led efforts to establish the company’s first channel program in North America. He accomplished this by recruiting several national master agent partners and establishing programs with reseller partners.

Prior to Aircall, Bush worked at several technology companies, including CafeX Communications, Genband, ThinkingPhones and Avaya. A 20-plus-year channel tech veteran, Bush’s experience crosses all sectors of the channel from VARs and MSPs, to SIs and ISVs.

Here’s our list of channel people on the move in August.

Bush said taking this role with Ooma was a “simple choice after having met many of the industry veterans on the Ooma team.”

“I’m very excited to contribute and help Ooma grow our reach in the channel,” he said.

Pursuing New Partnerships

As an Ooma channel sales manager, Bush will increase channel sales. He’ll also pursue new and productive partnerships from Tennessee up through the Great Lakes region.

“Having been at a point position of recruiting new channel relationships in the past, I’m happy to leverage those professional relationships and friendships to build on the already successful channel program at Ooma,” he said.

At the top of Bush’s to-do list is letting the channel community know how Ooma is “one of the best kept secrets” in cloud communications.

“Ooma has a full menu of cloud-based communications and connectivity solutions,” he said. “But I’m probably most excited to educate our partners on our specific strength in solution engineering. Because of our collective experience and living/working through so many technology changes in the last couple of decades, we are uniquely positioned to offer a best-in-class service delivery to our customers, which is truly one of the most compelling reasons that channel partners choose Ooma to introduce to their clients.”

Dave Beagle is Ooma‘s head of channel program.

“At Ooma, we continue to grow our channel sales team,” he said. “And we’re excited that an industry veteran like Cary has joined us. Cary is a proven channel advocate that will provide our partners with the exceptional support they have come to expect from us.”

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.

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About the Author(s)

Edward Gately

Senior News Editor, Channel Futures

As news editor, Edward Gately covers cybersecurity, new channel programs and program changes, M&A and other IT channel trends. Prior to Informa, he spent 26 years as a newspaper journalist in Texas, Louisiana and Arizona.

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