BroadSoft Acquires Transera: Here's What You Need to Know

BroadSoft (BSFT) has added cloud-based contact center software provider Transera to its portfolio. Here are the details.

Dan Kobialka, Contributing writer

February 9, 2016

1 Min Read
BroadSoft BSFT has added cloudbased contact center software provider Transera to its portfolio
BroadSoft (BSFT) has added cloud-based contact center software provider Transera to its portfolio.

BroadSoft (BSFT) has added a cloud-based contact center software provider to its portfolio.

The unified communications-as-a-service (UCaaS) company has acquired Transera for an undisclosed sum. 

Also, Transera CEO Prem Uppaluru will assume the role of general manager and vice president of BroadSoft Cloud Contact Center as part of the transaction.

So what does the acquisition mean for BroadSoft? 

A BroadSoft spokesperson told Talkin’ Cloud the acquisition positions the company to capitalize on the large and rapidly growing multi-billion dollar cloud contact center market.

“Aligning Transera’s omni-channel and advanced analytics with BroadSoft’s cloud unified communications portfolio enables us to attack the market with a proven, enterprise-ready end-to-end cloud solution that supports small and medium-sized businesses (SMBs) to large global enterprises,” the spokesperson said. 

In addition, BroadSoft noted it expects the acquisition to contribute approximately $7 million to $8 million in revenue this year.

The acquisition also may help BroadSoft boost its revenues over the next few years, as the cloud-based contact center software market is expected to grow significantly. 

For example, MarketsandMarkets has predicted this sector will grow from $4.68 billion last year to $14.71 billion by 2020, which represents a compound annual growth rate (CAGR) of 25.7 percent.

What are your thoughts on BroadSoft? Share your thoughts about this story in the Comments section below, via Twitter @dkobialka or email me at [email protected].

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About the Author(s)

Dan Kobialka

Contributing writer, Penton Technology

Dan Kobialka is a contributing writer for MSPmentor and Talkin' Cloud. In the past, he has produced content for numerous print and online publications, including the Boston Business Journal, Boston Herald and Dan holds a M.A. in Print and Multimedia Journalism from Emerson College and a B.A. in English from Bridgewater State College (now Bridgewater State University). In his free time, Kobialka enjoys jogging, traveling, playing sports, touring breweries and watching football (Go Patriots!).  

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