June 24, 2022
D&H Distributing held its first in-person technology conference since 2019 last week. Its Mid-Atlantic Thread event took place in Hershey, Pennsylvania.
The company created a four-day program with dedicated tracks it targeted to a range of D&H’s customers. These tracks included its Partnerfi engagement community, its VAR and MSP partners, and a segment of retail/consumer partners.
Executives from Microsoft, HP, Dynabook (formerly Toshiba), Intel, Acronis, Proofpoint, NVIDIA, and Google participated. Other vendors that exhibited at the event included Acer, ASUS, AMD, AvePoint, Brother, Cisco, Dell, Lenovo, Lexmark, Seagate and Western Digital. Keynotes were from David Allen of Intel and Kate Swanborg of DreamWorks, plus speakers from Google, Microsoft, Cisco, Lenovo, HPE, among others.
The event attracted upward of 500 channel partners and more than 75 participating manufacturers across the separate programs. There were close to 50 educational sessions, workshops and mainstage presentations.
D&H’s Jennifer Walcott
Jennifer Walcott is vice president of marketing at D&H.
“We’re thrilled that travel and live events are once again a possibility for many of our MSP and VAR partners. It’s extraordinary to be able to provide the tools, training and products firsthand, from subject-matter authorities. Our partners have been eager to commune in person. We’ve worked diligently to expand our trade event and customer engagement experiences,” Walcott said.
Hybrid work, UC collaboration, ProAV, and cybersecurity continue to present a high sales potential for D&H Distributing’s partners, Walcott said. The company will develop new ways to support them in its ongoing mission to meet the needs of this market. Read more about the conference by viewing the slideshow above.
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