Survey: United States Still Fastest-Growing Cloud Market

Matthew Weinberger

March 2, 2012

2 Min Read
Survey: United States Still Fastest-Growing Cloud Market

Something we track on TalkinCloud as closely as possible is the international growth of the cloud computing market. But despite huge market momentum in Europe, Australia and basically everywhere else, a new survey by channel-focused service provider Rise (a division of FastHosts Internet Group) indicates that the good ol’ U.S. of A. is still the No. 1 fastest growing market for the cloud.

The survey is available in its entirety as a downloadable whitepaper here (registration required), but in a nutshell Rise talked to “400 senior IT and business decision-makers in enterprises, small-to-medium businesses (SMBs) and public sector organizations.” These survey-takers were asked about topics including extent of cloud adoption, cloud service satisfaction, role of IT in the cloud and common hurdles.

Rise’s own list of USA Cloud Adoptions & Trends 2012 report highlights from the press release covers the bases pretty well (adjustments to grammar from the King’s English to Ameri-speak courtesy of TalkinCloud):

  • Migration toward cloud services has been rapid, with three-quarters of organizations polled (76 per cent) citing use of cloud computing for at least one service.

  • Adoption of cloud computing in the private sector leads at 83 percent, compared to the public sector at 63 percent.

  • Organizations that employ fewer than 20 people and those that employ more than 10,000 have highest adoption rates (just over 80 percent) as opposed to the mid-market adoption at 65 percent.

  • Nearly all organizations polled (98 percent) that already use cloud-based services rate their satisfaction as extremely high.

  • Ninety-four percent of IT departments expect to expand their use of cloud services in the next 12 months to other IT operations including e-mail, asset management and security.

And, as I mentioned, the report also indicates that enterprises in the United States are accelerating ahead of other markets. American companies have higher overall cloud adoption and satisfaction, which in turn leads to deepening investments in cloud technologies, according to Rise.

I tend to take it with a grain of salt whenever a cloud service provider hypes cloud adoption rates. And Rise does provide cloud and hosted solutions to the resale channel. But at the same time, if there weren’t serious cloud momentum, TalkinCloud wouldn’t exist, would it?

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