April 9, 2009
Something is brewing between Everon Technology Services CEO Mike Cooch and Zenith Infotech. Everon is an MSPmentor 100 and Inc. 5000 company, and Cooch has been working on a range of business development projects in the managed services market. But what are Cooch and Zenith Infotech doing together? Here’s some preliminary information.
First, the facts. Zenith Infotech has invited its customers to participate in an MSPtv broadcast on April 20 to disclose the relationship with Everon’s Cooch. MSPtv is Zenith Infotech’s IP TV network for educating managed service providers.
According to a teaser announcement for the event:
Akash Saraf, CEO of Zenith Infotech will announce a new partnership with Mike Cooch to provide the channel with a groundbreaking new technology platform that will allow MSPs to add new revenue to their business by offering a comprehensive web services offering to their clients.
Zenith Infotech notes:
Eighteen months ago, Mike [Cooch] started a new service line to provide small businesses with comprehensive web marketing services. Since then, it has grown to become hugely successful with over 70 customers and more than $100,000 in recurring revenue.
Where is all this heading? The event teaser says Zenith Infotech and Cooch will help Zenith Infotech partners to profit from providing web marketing services to their customers. The effort, according to the teaser, will include an extensive training program to guide Zenith Infotech partners on the fast track of learning to provide a web marketing solution.
More On Mike
For those of you who don’t know Cooch, he’s a creative guy who pushes far beyond the typical MSP mindset. Yes, he shifted to a recurring revenue model. But Cooch and his team at Everon promote and share their expertise through their own blog and a paid education service called MSP Coach.
I’m curious to know if the Zenith Infotech relationship involves only Cooch or the broader Everon brand. We’ll find out April 20.
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