Image Gallery: Salesforce Dreamforce '16Image Gallery: Salesforce Dreamforce '16

Image Gallery: Salesforce Dreamforce ’16

More than 170,000 attendees – yes, you read that right – descended upon downtown San Francisco this week, where Salesforce hosted its annual Dreamforce conference.

CEO Mark Benioff and fellow executives led Salesforce customers and partners through a “customer trailblazer” themed event in which digital transformation is the goal at the end of the path.

Participants got to hear about Einstein AI, enhancements to Saleforce Lightning and numerous social initiatives that the CRM software provider is launching.

Click through our image gallery for highlights, then read our recaps from Day 1, Day 2 and Day 3. 

Dreamforce ’16: Partner Growth

Tyler Prince, executive vice president of worldwide alliances and channels, and Keith Block, president and chief operating officer, discuss the growth of Salesforce’s partner ecosystem.

Numerous Salesforce executives detailed how solutions like Einstein AI and Lightning will benefit partners during the Day 1 keynote.

Dreamforce ’16: ‘Customer Trailblazers’

Salesforce mascots SaaSy (center) and Astro (left) found a new friend in Einstein (right). Dreamforce put on quite the aesthetic show this week.

Support staff dressed up as trail guides, and each location of the conference resembled a campground. That fit with the company’s motif of being “customer trailblazers.”

Dreamforce ’16: Plum Village

Plum Village, a Buddhist monastery, led meditation sessions throughout the conference in an effort to help attendees relax.

Dreamforce ’16: Not Shark Tank

Don’t call it Shark Tank. Dreamforce assembled a team of judges to evaluate entrepreneurs and their Salesforce App Cloud solutions. Will.i.am, Shahrzad Rafati, Chris Sacca and Marc Cuban led the new “Dreampitch” event, offering brutally honest criticism to the contestants.

Dreamforce ’16: And the Winner Is …

The judges awarded the win to Claire, a Facebook messenger bot that connects end users to customer support via SMS.

Dreamforce ’16: Einstein AI

Anna Rosenman, senior director of product marketing, demoed how Einstein AI integrates with CRM and sales during Day 2’s SMB keynote session. Salesforce dedicated much of the day to introducing and illustrating Einstein to the audience.

Dreamforce ’16: CEO Mark Benioff

CEO Mark Benioff took charge of the main keynote Wednesday. The two-hour session went through a wide range of subjects, primarily Salesforce’s humanitarian and charitable accomplishments, and Einstein.

Dreamforce ’16: Three’s Not a Crowd

Salesforce used its magic to put Einstein on the stage with Benioff and co-founder Parker Harris. Read our full description of Einstein AI.

Dreamforce ’16: FitBit Kudos

Stephanie Buscemi, executive vice president of product and solutions marketing, praised Fitbit, the provider of wearables, as a prime example of a “Customer Trailblazer.”

Dreamforce ’16: Krux

Krux hosted a booth in the Cloud Expo. Salesforce recently acquired the company, and Benioff said the buy was part of his large plan to invest in AI.

Dreamforce ’16: Datto

Datto had a booth at the expo. The backup provider is an established member of the IT channel and recently spoke at Channel Partners Evolution.

Dreamforce ’16: Outdoor Motif

Like we said, Salesforce went all in on the outdoor motif, closing off a street and filling it with artificial grass. Bands played as attendees walked to and from keynotes.

Image Gallery: Salesforce Dreamforce ’16

Please click here for more Channel Partners galleries.