A New MSP Era Is Here, So Where Is the Industry Headed?

MSPs are moving into the modern era in more ways than one. Is their competition increasing or decreasing?

Allison Francis

December 23, 2021

7 Slides

It is a new era for managed service providers. The last year has had a profound impact on MSPs, who have had a lot of aspects of their business disrupted in some way. Despite this, there has been widespread optimism and sustained or increased revenue throughout the industry. In Datto’s recent Global State of the MSP Report, a good chunk of providers expressed that now is a good time to be an MSP. In fact, a large percentage claimed that they came through the pandemic with revenues either unchanged or improved.

But, of course, it’s not all sunshine and rainbows. That sense of optimism is expected to continue, but MSPs are still keeping a sharp eye on potential hurdles. The battle for customers is intensifying, and with it come concerns about revenue growth, profitability and competition.

At this fall’s Channel Partners Conference & Expo, we conducted roundtables with channel experts addressing hot topics in areas such as cybersecurity, cloud and MSPs.

The new era of MSPs, and whether they see their competition increasing or decreasing, was among hot topics addressed during our roundtable with industry experts.

Panelists included:

Scroll through our slideshow above for highlights from this roundtable.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Allison Francis or connect with her on LinkedIn.

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About the Author(s)

Allison Francis

Allison Francis is a writer, public relations and marketing communications professional with experience working with clients in industries such as business technology, telecommunications, health care, education, the trade show and meetings industry, travel/tourism, hospitality, consumer packaged goods and food/beverage. She specializes in working with B2B technology companies involved in hyperconverged infrastructure, managed IT services, business process outsourcing, cloud management and customer experience technologies. Allison holds a bachelor’s degree in public relations and marketing from Drake University. An Iowa native, she resides in Denver, Colorado.

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