Las Vegas Company Tries to Make Desktops, Security 'Effortless'

Partners looking to tackle the health-care vertical – or others with intensive security requirements – could learn a lesson from Effortless Office.

The Las Vegas-based company’s background as a managed service provider for the gaming industry prepared it well to venture into health care and other verticals, where it’s become a big player.

In this short video, Channel Partners’ Craig Galbraith visits Effortless’ Las Vegas office and one of the company’s health-care clients, offering some advice to solution providers ready to dip their toes in some nontraditional waters — where there is significant money to be made.

Follow senior online managing editor Craig Galbraith on Twitter.