James Foxall said targeting managed service providers beyond traditional IT is key to remaining competitive in the crowded PSA space.

Aldrin Brown, Editor-in-Chief

October 28, 2016

2 Min Read
Tigerpaw CEO Touts Converged Businesses Market

OMAHA, Neb. — Claims of treating employees and partners like family might carry a little more weight than usual at professional services automation (PSA) vendor Tigerpaw Software.

President and CEO James Foxall was 15 years old when he started his career at the company his father founded, working in sales, technical writing, software development and even a stint swapping out data tapes by hand.

“I was the automated backup system,” he said.

As 400 of the Bellevue, Nebraska firm’s partners gathered in nearby Omaha this week, Foxall sat down with MSPmentor and described how targeting converged businesses and managed service providers, beyond traditional IT, has been key to remaining competitive in the crowded PSA space.

“I think the PSA market, as it relates to pure play MSPs, it’s very crowded,” he said. “Us, we think we’re bigger than that.”

“We find a lot of breathing room in convergence; we are absolutely committed to ‘the power of one’ to help these converged businesses,” he said, citing a company tagline.

An author of more than a dozen books on software development, Foxall described his company’s product as “the most complete PSA” and said the toolset is ideally suited for an environment in which the lines between telcos, and providers of managed IT and print services are increasingly blurred.

A major theme of this week’s Tigerpaw User Conference revolved around Tigerpaw One, an all-in-one bundle that allows users to receive all Tigerpaw modules and add-ons for a single price.

“We tie together every aspect of a business,” Foxall said.

Conference attendees were offered special pricing, allowing them to pick up all of the bells and whistles for the same $20 per user, per month subscription fee they’re already paying for the Livebridge maintenance package.

A new client can pick up the package for an $89 monthly fee per user.

Tigerpaw officials hoped to convert about half of the attendees to the new program during the conference. With half a day to go in the event, about 60 percent of the visiting partners had signed up for the plan, Foxall said.

“I am so excited at the idea of being able to give our clients everything we have,” he said. “I want them to have it and be productive.”


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About the Author(s)

Aldrin Brown

Editor-in-Chief, Penton

Veteran journalist Aldrin Brown comes to Penton Technology from Empire Digital Strategies, a business-to-business consulting firm that he founded that provides e-commerce, content and social media solutions to businesses, nonprofits and other organizations seeking to create or grow their digital presence.

Previously, Brown served as the Desert Bureau Chief for City News Service in Southern California and Regional Editor for Patch, AOL's network of local news sites. At Patch, he managed a staff of journalists and more than 30 hyper-local and business news and information websites throughout California. In addition to his work in technology and business, Brown was the city editor for The Sun, a daily newspaper based in San Bernardino, CA; the college sports editor at The Tennessean, Nashville, TN; and an investigative reporter at the Orange County Register, Santa Ana, CA.


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