The distributor said it will assist partners to “accelerate the customer cloud adoption journey.”

Claudia Adrien

March 21, 2023

3 Min Read

Ingram Micro is the first global AWS distributor to achieve the Amazon Web Services (AWS) Migration Competency. Ingram Micro has demonstrated profound technical knowledge and professional services, the company said. It’s able to move businesses to AWS through complex projects, including discovery, planning, migration and operations.

AWS established the AWS Competency Program to help customers identify consulting and technology AWS Partner Network (APN) members with deep industry experience and expertise.


Ingram Micro’s Duncan Robinson

Duncan Robinson is vice president, growth partnerships, cloud at Ingram Micro.

“Achieving the AWS Migration Competency further differentiates Ingram Micro as an AWS partner, giving our channel partners access to professional services that can help them accelerate the customer cloud adoption journey by providing technical personnel, tools, education and technical support to partners and their customers,” Robinson said.

Encouraging MSPs

The expanded portfolio of migration services brings in-depth knowledge. It also delivers technical skill and business value to Ingram Micro’s channel partners, he said.

They are looking to expand their AWS capabilities to meet the needs of the global economy and grow more profitably.

“As more and more businesses look to digitally optimize, demand for migration services and the MSPs who can deliver them will follow,” Robinson said.

Worldwide revenue for enterprise applications should grow from less than $280 billion in 2022 to more than $385 billion in 2026, according to IDC. That’s a five-year compound annual growth rate (CAGR) of 8%. Nearly all growth in enterprise application spending is projected by IDC to come from investments in public cloud. Look for this to represent nearly two-thirds of all enterprise application revenue by 2026.

By achieving AWS Migration Competency status, Ingram Micro now delivers even greater benefits for channel partners, the company said. This includes reducing the time to value and expanding access to secure cloud services for them and their customers.

Time to Revenue


Ingram Micro’s Victor Baez

Victor Baez is senior vice president, Cloud at Ingram Micro.

“Migrating businesses to the cloud or a hybrid cloud environment is a revenue and retention opportunity for the channel. Yet for many MSPs, the startup costs and maintenance of building a practice, combined with the skills gaps and talent shortages, can be limiting. That’s why stepping up to bat for our partners, our customers, with more than 300 AWS-specific certifications and cutting-edge competencies such as this most recent AWS Migration Competency is a homerun for everyone — especially the MSP and their customers.”

Baez added: “[Channel Partners] will be able to leverage what Ingram has to offer to accelerate their own customer workload migrations instead of having to go through this competency process themselves. I would argue that this would bring them a better time to revenue.”

Ingram Micro’s longstanding relationship with AWS includes earning several AWS Competency and AWS Service Delivery designations in recent years. These include the AWS Cloud Management Tools (CMT) Competency, the AWS DevOps Consulting Competency and the AWS Config Service Delivery designation.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Claudia Adrien or connect with her on LinkedIn.

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About the Author(s)

Claudia Adrien

Claudia Adrien is a reporter for Channel Futures where she covers breaking news. Prior to Informa, she wrote about biosecurity and infectious disease for a national publication. She holds a degree in journalism from the University of Florida and resides in Tampa.

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