VMworld: VMware Outlines Product Strategy for Multicloud Era

VMware's CEO says: “It’s no longer about a ‘cloud first’ approach; it’s about being ‘cloud smart.'"

Christine Horton, Contributing Editor

October 5, 2021

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Strategy

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VMWARE VMWORLD — “Multicloud is the digital business model for the next 20 years,” according to VMware CEO Raghu Raghuram.

With VMware VMworld 2021 kicking off Tuesday, he said: “It’s no longer about a ‘cloud first’ approach — it’s about being “cloud smart.”

Raghuram-Raghu_VMware.jpg

VMware’s Raghu Raghuram

He noted that organizations should have the freedom to choose the “right” cloud, based on their strategic business goals.

As such, VMware has unveiled VMware Cross-Cloud services to help customers navigate the multicloud era. The group of integrated services promised to help deliver “a faster and smarter path to cloud.”

VMware says today, the average organization runs 500 applications to drive its business. and those apps are distributed across clouds. Three in four (75%) VMware customers rely on two or more public clouds, and two in five (40%) use three or more. This multicloud approach allows organizations to be much more agile and resilient.

However, a multicloud environment is more diverse, complex and distributed than anything organizations have managed in the past. This complexity often forces tradeoffs between moving fast and managing risk, resulting in slower execution while increasing costs.

Click through the slideshow above to find out more about VMware Cross-Cloud and the features that span the services.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Christine Horton or connect with her on LinkedIn.

 

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About the Author

Christine Horton

Contributing Editor, Channel Futures

Christine Horton writes about all kinds of technology from a business perspective. Specializing in the IT sales channel, she is a former editor and now regular contributor to leading channel and business publications. She has a particular focus on EMEA for Channel Futures.

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