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March 17, 2022
Transitioning to the new Microsoft Cloud Partner Program promises to have a major impact on its partner ecosystem. As we reported Wednesday, Microsoft revealed that it is replacing the Microsoft Partner Network (MPN) with its new cloud-focused program.
By phasing out MPN, partners will have to give up their competencies in various product areas. Instead, with the new Microsoft Cloud Partner Program, partners can focus on any or all of six new solution designations.
Nick Parker is Microsoft corporate VP for global partner solutions.
Microsoft’s Nick Parker
“Building new capabilities and differentiation on the Microsoft Cloud gives partners the ability to transform and disrupt in their markets and with their customers,” said Parker.
Rodney Clark is Microsoft’s global channel chief. He said customers drove the changes.
“It’s very much our customers that are directing us based on their emerging needs,” Clark said. “Now, while our customers are directing us there, they’re still very much in need of that partner who has the capability to deliver on the promise of innovation.”
It will take some time before Microsoft partners can assess the impact of the changes. But we put together seven important things partners need to know. They’re in the slideshow above.
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Jeffrey Schwartz has covered the IT industry for nearly three decades, most recently as editor-in-chief of Redmond magazine and executive editor of Redmond Channel Partner. Prior to that, he held various editing and writing roles at CommunicationsWeek, InternetWeek and VARBusiness (now CRN) magazines, among other publications.
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