Ingram Micro promises partners a frictionless experience for subscriptions and licensing.

Christine Horton, Contributing Editor

November 5, 2021

2 Min Read
Word subscribe on a computer monitor
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Ingram Micro on Friday announced its new Flexible Subscription Engine to help partners manage their recurring services revenues.

The distributor says it is a fully automated subscription life cycle platform for Ingram Micro vendors and partners. The online computing engine has been designed to offer a frictionless experience for subscriptions and licensing.

The new platform provides Ingram Micro channel partners a digital journey “from quote to cash.” This will enable them to proactively manage and better grow their recurring revenue business, says Ingram Micro.

The solution provides both vendors and partners with real-time visibility of the subscription contract life cycle. It also offers quoting and automated service validation for ordering, provisioning and billing. Additionally, it enables subscription renewal notifications for all services and licenses.

Ingram Micro says that it also increases value-building with upgrades and add-on services for full product solutions.

Paul Bay, EVP and president, Global Technology Solutions, Ingram Micro, notes the rapid shift to an “everything as a service” model.

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Ingram Micro’s Paul Bay

This raises “expectations around the experience and demanding organizations embrace digitization and innovate to benefit all stakeholders,” he said.

“We’ve invested in the talent and the technology to reimagine the experience our vendors and partners have with Ingram Micro to help ensure we are continuously advancing our strategy to become an ‘as a service’ technology company,” added Bay.

Global Digital Transformation

Flexible Subscription Engine is available now to U.S. partners and is “coming soon” to partners globally. However, Ingram Micro is providing a first look at the new Flexible Subscription Engine during its ONE Ingram Micro  virtual event next week.

Bay describes the Flexible Subscription Engine as “an exciting milestone within our global digital transformation journey … [It is] a huge testament to the relentless efforts and focus of our team.

“We are differentiating and increasing the value Ingram Micro brings to market and further enabling the success of our associates, our customers, partners and providers.”

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Christine Horton or connect with her on LinkedIn.

 

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About the Author(s)

Christine Horton

Contributing Editor, Channel Futures

Christine Horton writes about all kinds of technology from a business perspective. Specializing in the IT sales channel, she is a former editor and now regular contributor to leading channel and business publications. She has a particular focus on EMEA for Channel Futures.

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