7 Things that Drive Masters and Agents Crazy

There are a lot of things that channel chiefs wished partners did differently, and vice versa.

Edward Gately, Senior News Editor

December 19, 2018

7 Slides
Angry Businessman

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In the spirit and tradition of Festivus, ’tis the season for airing grievances!

Through the day-to-day grind of working in the channel, there are bound to be things that channel chiefs wished partners did differently, and vice versa.

We asked the channel for input on things that drive channel chiefs, as well as partners, crazy. The goal was to provide an entertaining and constructive look at some of the issues that potentially slow the flow of business in the channel.

Tina Gravel, Cyxtera‘s senior vice president of global channels and alliances, and member of the Channel Partners Business Advisory Board; Patrick Oborn, Telarus‘ co-founder and vice president of partner experience; and Rick Beckers, president of CloudTech1 and member of the Channel Partners Editorial Advisory Board, had plenty to say on the topic.

Scroll through our gallery below for a look at some of the issues plaguing master agents and agents.

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About the Author

Edward Gately

Senior News Editor, Channel Futures

As senior news editor, Edward Gately covers cybersecurity, new channel programs and program changes, M&A and other IT channel trends. Prior to Informa, he spent 26 years as a newspaper journalist in Texas, Louisiana and Arizona.

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