5. David La Rose

David La Rose, general manager of IBM partner ecosystem sales, makes the week for giving us the best insight into IBM’s partner program. He shared the growth the IBM partner ecosystem generated in 2021 and other priorities for the PartnerWorld modernization.

“We are doing a couple of things differently this year,” La Rose said. “We’re investing across the globe with more than 500 client-facing individuals in our channel organization. They are specialized in brands including data, automation, security and our infrastructure brands, and they are measured completely on the success of our partner community.”

Read more from Jeffery Schwartz’s interview.