4. Highlight the Value of Cloud BDR
The average estimated cost for an hour of downtime for a small and medium-sized business (SMB) ranges from $8,220 to $25,600, and an unplanned event typically lasts up to 24 hours, according to a recent study from cloud backup and disaster recovery (BDR) solutions provider Carbonite (CARB). Emphasize the costs associated with IT downtime and recovery to customers. By doing so, a CSP can highlight the importance of the cloud to minimize the risk of downtime and data loss associated with disasters and work with a customer to ensure its BDR needs are met.
The average estimated cost for an hour of downtime for a small and medium-sized business (SMB) ranges from $8,220 to $25,600, and an unplanned event typically lasts up to 24 hours, according to a recent study from cloud backup and disaster recovery (BDR) solutions provider Carbonite (CARB). Emphasize the costs associated with IT downtime and recovery to customers. By doing so, a CSP can highlight the importance of the cloud to minimize the risk of downtime and data loss associated with disasters and work with a customer to ensure its BDR needs are met.
