Free Newsletters for the Channel
Register for Your Free Newsletter Now
Delivering superior services is key to ensuring customer satisfaction and the consequent long-term relationships that enable MSPs to lock in predictable, recurring revenue. What's the best way to deliver superior service? One word: automation. But, how and where should an MSP get started?
January 30, 2017
Sponsored by Webroot
Delivering superior services is key to ensuring customer satisfaction and the consequent long-term relationships that enable MSPs to lock in predictable, recurring revenue. What’s the best way to deliver superior service? One word: automation. But, how and where should an MSP get started? Automation isn’t simple, and it isn’t for every business, but realizing immediate cost savings is easier than you think.
As a first step, MSPs should conduct an audit of their business, identifying low-hanging fruit.
Obvious candidates for automation include internal processes that are ongoing and repetitive by nature. Software updates and patches, regular disk cleanup, and frequent backups are examples of routine maintenance tasks that readily lend themselves to automated control.
In addition, customer-facing functions such as reporting and ticketing can also be easily handled through automated services. Tickets can be rapidly routed to the appropriate technician, ensuring faster resolution of clients’ technical issues, boosting customer satisfaction and retention.
These reports to customers are particularly useful to remind them of specific services the MSP has provided (along with compelling statistics such as the total system uptime the client received), reinforcing the value of those services and helping to keep the benefits of partnering with the MSP top of mind for clients.
As the MSP marketplace becomes more competitive and margins tighten, MSPs must find a way to reduce costs without diminishing service quality for their clients. The solution comes in the form of automation, which enables technicians to actually improve service quality for customers while significantly reducing their time spent supporting them.
Download our eGuide on automating your MSP today and learn about:
Why automation is the solution
How automation lets you be proactive
Why cloud-based services boost automation
APIs, post-sale communications, and more
This guest blog is part of a Channel Futures sponsorship.
You May Also Like
Viirtue, MSP Partners Seek Larger Piece of IT PieFeb 29, 2024
New Cisco OT Route to Market Opens New Partner SetFeb 29, 2024
Broadcom-VMware Saga Update: Nutanix Wins, Carbon Black Sale, Hock Tan PayFeb 29, 2024
Zero Trust World: ThreatLocker Unleashes New Tools to Stop ThreatsFeb 27, 2024