7. Chris Hill
Online marketplaces aren’t going anywhere. In fact, research shows that more than 75% of B2B buyers say that they prefer buying online. Importantly for partners, they prefer remote interactions with sales representatives over traditional in-person interactions. In one of our most-read stories this week, our Christine Horton interviews Chris Hill, RVP public cloud and alliances at Barracuda. Hill made the week for his assessment of this world of online marketplaces.
He says: “The online marketplace was always going to be a big opportunity for the channel. But, pre-pandemic, none of us could have predicted that opportunity would knock at our door quite so suddenly.”
Read more of what he and others in the channel said.