New HPE North America Head of Partner Sales to Hasten GreenLake Partner Transformation

In his new role, Phil Soper is focused on stepping up HPE GreenLake ecosystem initiatives.

Allison Francis

June 8, 2022

2 Min Read
HPE Greenlake depiction, HPE cloud services

Hewlett Packard Enterprise (HPE)’s new North America head of partner sales Phil Soper is already making some rather significant waves. The 23-year IT industry veteran has promised to accelerate HPE’s North American GreenLake cloud services partner transformation


HPE’s Phil Soper

Soper has headed up HPE Canada for the past two-and-a-half years. His new role in taking over the new integrated U.S. and Canadian organization effectively shakes up and reshapes the North American channel chief role. 

GreenLake Cloud Services Partner Transformation

In order to drive this acceleration, Soper claims to be looking at nontraditional, creative funding methods. The end goal is to start the conversations around digital transformation strategies. This will ultimately aid partners in building and scaling their practices. 

This push is to help both the new wave of born-in-the-cloud partners, as well as traditional partners, cultivate and grow their GreenLake practices.

Soper has a vast and varied experience in monitoring cloud transformations. This will be a critical component in accelerating the HPE channels and ecosystem transformation.

D&H Agreement

In tandem with Soper’s new role and initiatives, D&H Distributing just announced that it has expanded its agreement to sell HPE’s GreenLake cloud and configure to order (CTO) offerings. In conjunction with the CTO offering, HPE is set to factory-assemble solutions according to the end-user’s individual requirements. They will also ship them to said customers on behalf of D&H’s channel partners. This is an ideal workaround in terms of faster scalability based on a greater variety of non-stockable products.

This will help D&H further support partners in their efforts to address the all-too-rapidly evolving hybrid workplace.

We will keep a close eye on HPE’s partner ecosystem transformation initiatives as the groundwork continues to be laid.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Allison Francis or connect with her on LinkedIn.

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About the Author(s)

Allison Francis

Allison Francis is a writer, public relations and marketing communications professional with experience working with clients in industries such as business technology, telecommunications, health care, education, the trade show and meetings industry, travel/tourism, hospitality, consumer packaged goods and food/beverage. She specializes in working with B2B technology companies involved in hyperconverged infrastructure, managed IT services, business process outsourcing, cloud management and customer experience technologies. Allison holds a bachelor’s degree in public relations and marketing from Drake University. An Iowa native, she resides in Denver, Colorado.

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