September 27, 2019
Company Name: Network Solutions and Technology
Company MSP 501 Rank: 120
Business Development Manager: Diana Santariello
Headquartered: East Northport, NY
Website and application development
Managed print, security cameras
IoT architecture design and implementation
Network Solutions and Technology, No. 120 on our 2019 MSP 501, is all about the ability to identify customer needs and match a solution to their business goals. The company also stresses leveraging strategic partnerships, focusing on compliance, learning about new products and services, and strategic IT support and planning.
Diana Santariello, business development manager at NST, sat down with us this week to discuss the company’s business strategy and how it is anticipating and evolving with trends in the fast-evolving channel.
NST’s Diana Santariello
Channel Futures: Do you serve specific verticals or lines of business?
Diana Santariello: While we don’t specify a particular vertical we have found that we have excelled in certain areas for a multitude of different reasons. We grew our health care client base by aligning ourselves with the EMR companies that were paving the way for the transition to electronic health records at that time. We not only helped in the software implementation but kept them on as managed clients and work to keep them HIPAA compliant.
CF: What size of customers do you target, and what are the advantages of that market?
DS: We find we work best with clients in the 20-75 company size range. Outsourcing your IT for a company this size boasts a tremendous value and makes for good business practice. Getting the expertise of a company with a forward-thinking approach versus having one isolated employee who usually finds him/herself frustrated with keeping up with the day to day catch up work leads to a more efficient and productive work flow.
CF: What is the one thing you wish vendors would do that they don’t?
DS: Vendors that engage with us on a regular basis become our preferred vendors. Quarterly meetings, constant training and marketing resources are a big part of those meetings. Learning about new products or offerings regularly helps us not only sell but support these resources better.
CF: Looking ahead to 2020 and beyond, what do you see as your biggest goals and areas for growth?
DS: We anticipate our biggest growth areas to be cloud, cloud, cloud. With Windows Server 2008 EOL we have been presenting our clients with both on-premises and cloud solutions. With the benefits of Azure and the support we get from our vendors, it’s a very easy conversation to have with our clients.
CF: What sets NST apart from other MSPs?
DS: Our key differentiator is our strategic IT support and planning. We improve business performance by assigning a [virtual] CIO who will meet quarterly with each client discussing network strategic planning, IT budgeting and technology review reports. Our vCIOs are focused on making organizations more agile, productive and successful by analyzing and developing unique strategies tailored to their needs and business goals.
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