CharTec CEO Alex Rogers tends to be outspoken, and he rarely needs a microphone when addressing an audience. But during CompTIA Breakaway last week, Rogers seemed extra relaxed -- focused on blending CharTec's existing services with a new partnership involving Sophos, the endpoint security and unified threat management (UTM) company.
For Sophos, the CharTec move comes only a few days after McAfee announced a formalized MSP partner program. Also, rivals like Kaspersky Lab, Symantec and Trend Micro have been making MSP-centric moves in recent months as well.
Meanwhile, CharTec made a name for itself in three areas:
- Hardware as a Service -- basically, helping MSPs to build pay-as-you-go hardware solutions for end-customers.
- Backup and Disaster Recovery -- often piecing together third-party solutions into complete BDR offerings. This effort helped CharTec to attract investment money from ConnectWise Capital, which was seeking (in some ways) to compete with Zenith Infotech about a year or two ago.
- MSP training. About two weeks ago, the latest CharTec Academy attracted about 60 to 70 MSPs to CharTec's headquarters in southern California.
Sophos is an interesting choice because the company blends endpoint security (anti-virus, anti-malware) with unified threat management (UTM) solutions. Sophos acquired Astaro, a UTM company, about a year ago. The two companies' channel programs were recently integrated, and channel partners are now cross-selling all of the Sophos solutions.
Back at CharTec, Rogers offered this parting tip while speaking with me at CompTIA Breakaway: Check out the company's new configuration tool -- which makes HaaS and managed services financial management much easier. I didn't have a chance to see the tool in action but I'd welcome input from MSPs that have given it a try.