How Much Will End Users’ Cloud Cost Controls Impact AWS in 2023?
To the point we made in the introduction about customers at last controlling cloud costs, Innovative Solutions includes CloudCheckr for all of its managed cloud services clients. This is an important trend Channel Futures expects more MSPs to act on in 2023, especially with regard to AWS.
Again, given that AWS holds the most market share, organizations need to track this spending meticulously. With cloud computing, it’s far too easy to leave test buckets and sandbox environments running, consuming resources even though no one is working on or using them. In many cases, multiple, disparate containers can be condensed, or services turned off during non-working hours. (Companies turn off the lights to save electricity after hours — why not cloud computing too?)
Until now, though, many executives haven’t given much thought to the cloud technology in place within their organizations, and how much money it requires. As COVID-19 started to spread almost three years ago, businesses essentially wrote blank checks to cloud providers for remote-worker support.
But those high-flying times for cloud computing companies appear to be ending. AWS leaders themselves have spoken in recent earnings calls about organizations pulling back on spending, and that awareness and activity will continue throughout 2023 — to the detriment of AWS and the boon of channel partners and their customers.