‘Steer Customers’

Jon Peppler, vice president of worldwide channels for Bitglass (Bitglass approaches threat prevention from the perspective of secure access service edge. The company uses policy-driven remediation to prevent data leakage or the entrance of malware):

“The consequences of threats include loss of data, loss of resources, damage to brand reputation, and loss of customer trust. Threats evolve continuously, and as new methods of attacks are developed, the number of threat vectors increase. The knee-jerk reaction is to add more layers of security as the threat vectors increase. The role MSPs, VARs and integrators can play is to steer customers toward solutions that are designed to defend against evolving threats and new use cases. MSPs and VARs have never been in a better position to help businesses with security than now.”