August 31, 2015
Last week, Samsung began offering Apple (AAPL) iPhone users a 30-day trial to test its latest Galaxy S6 Edge+ and Galaxy Note 5 phablet in a no-strings attached promotion that costs users $1 to participate.
Out of the gate, the campaign, which started on August 21, appeared to be a big hit–inside of three days Samsung reportedly ran dry its supply of eligible smartphones to fill the promotion’s demand.
Well, the vendor must have found a bigger supply of devices because it reportedly has sweetened the deal, adding an additional $200 in credits for potential buyers of one or more of the new devices.
If you don’t think Samsung is determined to learn from past mistakes and maximize the head start it gained by unwrapping the new handsets some three weeks ahead of Apple’s introduction of its next iPhone on September 9, check this out.
Samsung now will give potential customers participating in the test drive promotion $100 off the purchase price if at the trial period end they purchase a new Note 5, Galaxy S6 edge+ or the earlier Galaxy S6 edge, according to a Sammobile report. The discount, which is available for purchase of the eligible Samsung devices either through a retailer or carrier, comes as a credit for an iPhone trade-in.
30-day tire kickers who turn into customers also will receive $100 in Google (GOOG) Play credit to be used toward the purchase of apps, games and other content from the online store.
Samsung has set up a separate web page for the “Ultimate Test Drive” promotion, which is where customers will have to go to claim their purchase credits.
Customers participating in the 30-day trial that elect to purchase one of the devices will have to provide Samsung with the email used initially at signup, answer a few survey questions and provide proof of purchase. Samsung will follow up by emailing the customer a code to redeem for the Google Play credit and a $100 check sent by regular mail if they’ve elected to trade in their iPhone.
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