
MSP 2021: Year of the Major Strategic Partner
Every MSP should rethink how it can be a strategic partner to their customers in 2021.
Job Title: Senior Resultant
Senior Resultant Howard M. Cohen is a 30+ year executive veteran of the Information Technology industry, an authorized CompTIA instructor, and a regular contributor to IT industry publications. He serves on many vendor advisory panels including the Apple, Compaq, HP, IBM, and NEC Service Advisory Councils. He also serves on the Ingram Micro Service Network board and as a U.S. Board member of the International Association of Microsoft Channel Partners. He is a frequent speaker at IT industry events that include Microsoft’s WorldWide Partner Conference, Citrix Synergy/Summit, ConnectWise IT Nation, ChannelPro Forums, Cloud Partners Summit, MicroCorp One-On-One, and CompTIA ChannelCon. He refers to himself as a “Senior Resultant” because he has always understood that we are all measured only by our results. Connect with Howard at [email protected] and review his portfolio at www.hmcwritenow.com.
Every MSP should rethink how it can be a strategic partner to their customers in 2021.
Why join a channel community? Being part of such a community reaps many rewards, which we’ve outlined here.
CEO Eric Johnson describes Nintex’s transition from an infrastructure-dependent to cloud-friendly business model.
The Microsoft vet shares his observations on the importance of partnering in a channel filled with specialists.
The most important transformation is happening to the customer experience.
“Basic desktop support and security [won’t] be your bread and butter much longer,” says Tenuto.
Mark Templeton returns to the channel to lead the charge toward app development and deployment.
After a skyrocketing career at Microsoft, Jenni Flinders returns to action as VMware’s global channel chief. Here she offers insightful advice for channel partners looking to grow their businesses, make the right investments and align themselves with the best partners.
When it comes to information governance in the context of a vastly expanded Internet that includes devices as well as people all conducting mediated communication with each other that can be captured, shared, recorded, aggregated, sold, re-sold, there are at least three categories of parties who will want to be sure they establish some form of regulation.
University students today spend lots of time using smartphones, tablets and computers, but many have absolutely no clue about the services behind them. Let’s get real about the education our young people need. Not just the technologists, but those who will become the leaders of business and industry tomorrow — our future customers.
You need to apply your creativity and keep coming up with more new services to introduce. We’re coming to a time where we won’t be selling so much product, and will need to keep innovating new services to continue winning more revenue from existing customers.
Today’s customer wants solutions to their specific business challenges. They’re not impressed by infrastructure or even by technology itself. They want what the technologies can do for their business in definable, quantifiable metrics.
Where in the world are the top MSPs?? Take a look at the infographic breakdown of 2022 #MSP501 winners by region >>… twitter.com/i/web/status/1…
.@SovosCompliance offers tips for how and when to revamp #partnerplans. dlvr.it/ShtDgv https://t.co/vPzajXnjee
Day 2 of #ZTW: @ThreatLocker unveils new Ops threat detection tool. dlvr.it/Shs93Y https://t.co/dAnj6IUiF2
.@broadvoice appoints a channel vet as new program leader. Before joining the company, he had risen through the ran… twitter.com/i/web/status/1…
More activity over at @Pax8 (which just hired @RobTRae): the #cloud marketplace firm has purchased @BamBoomCloud.… twitter.com/i/web/status/1…
.@SamsungMobile launches #GalaxyS23 phones, new #GalaxyBook3Ultra at Samsung Unpacked. dlvr.it/ShrW8G https://t.co/DloltwdMsE
The new partnership between Channel Futures and @ITExchangeNet is poised to benefit the partner community.… twitter.com/i/web/status/1…
.@JuniperNetworks announces transition to “solution building outcomes," addresses pain points around quoting, prici… twitter.com/i/web/status/1…