The MSP’s Guide to Building a $1M Backup Practice
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With many businesses in the process of modernizing infrastructure and adopting fast-growing technologies like the cloud, IoT and AI, data volume is exploding — and securing that data is more critical than ever before. But too many organizations are still reliant on legacy backup solutions: outdated technologies that often result in lost data and costly downtime. A new era of business demands a new approach to backup and disaster recovery — and MSPs are uniquely positioned to seize the moment.
Channel Futures contributor Michael Otey joins Unitrends Sales Engineer and Growth Driver Chuck Martens and ID Agent’s VP of Channel Success and Revenue Builder Dan Tomaszewski to examine why modernizing backup is so critical in today’s data-driven business environment, and how MSPs can capitalize.
- How your MSP can enhance its portfolio to drive top-line revenue and bottom-line profits
- How new technology can save you time and make you money
- How to more effectively educate customers and prospects
- How real-world MSPs have built flourishing backup practices
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Michael Otey, Channel Futures Contributor
Michael Otey is a contributing speaker for Channel Futures and is president of TECA a technical writing, content creation, software-development and consulting company in Portland, Oregon.
Chuck Martens, Unitrends Sales Engineer and Growth Driver
Dan Tomaszewski, Vice President Channel Success & Powered Services, Kaseya
Dan Tomaszewski successfully spearheaded ID Agent’s award-winning Partner Enablement program, helping MSPs to build more profitable cybersecurity practices worldwide. As a former MSP CEO who is deeply involved in many of the Channel’s peer groups, Dan’s unique experience in building a MSP business provides a consultative voice that business owners understand and trust. In his current role, Dan has built a team to scale the ID Agent Partner Enablement model across all Kaseya’s business lines. It’s his mission to enable all Kaseya MSP customers with consistent, relevant and custom-branded content, training, and sales resources so they can see faster and higher returns on their technology investment.